If running your own business in the care sector with plenty of support and a proven business model on your side sounds perfect to you, Bluebird Care is a great investment option. This senior care business is known and loved by many people in the industry, so read on to find out everything you need to know about a potential franchise investment with Bluebird Care.
The UK’s domiciliary care market is huge, and growing rapidly as the population ages. The market’s value currently stands at £5 billion and consists of over 12,000 businesses [IBISWorld]. It’s a great time to become a part of this crucial, hugely recession-proof sector, and a home care franchise investment with a company like Bluebird Care is a great way to go about that.
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Does Bluebird Care franchise in the UK?
If you think you would find working in senior care to be a hugely rewarding professional adventure, you’ll be delighted to know that yes, Bluebird Care does franchise in the UK. From the Franchise Support Centre in Waterlooville, Hampshire, you’ll receive all the advice, assistance and guidance you need in order to successfully start your home care franchise. Choose to invest, and you could be running your own Bluebird Care business in no time.
For eighteen years we’ve been enabling people to run highly rewarding businesses. We know what works and what doesn’t! We have a tried and tested model that has been honed and adapted over the years to become the slick business model that we share with our owners today.
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The history of Bluebird Care
Bluebird Care was first established in 2004 as a small family business. The brand began to franchise in 2006 and has grown a huge amount since this time. There are now more than 220 Bluebird Care offices across the UK. The company employs over 10,000 people, delivering 900,000 hours of care each month. If you’re looking into becoming a caregiver, it’s hard to beat the idea of running your own Bluebird Care franchise in a network that’s undeniably thriving.
We understand our customer base. What is needed, what is wanted and what makes for a long-standing relationship. We appreciate our staff and develop strong loyalty to aid in retention. We have a strong Franchise Support Centre that employs experts who guide and support your franchising journey at every step of the way.
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Start a franchise in the home care industry with a Bluebird Care business
If everything you’ve learned so far about the history of Bluebird Care and the way the company does business has piqued your interest, keep reading. The three questions answered below will provide you with all the knowledge you need in order to make a fully informed franchise investment with Bluebird Care...
1. How do you go about starting a home care franchise with Bluebird Care?
For more information about Bluebird Care, or to register your interest in franchising with the brand, you can visit its dedicated franchising website. Note, before you do, that you don’t necessarily need any previous experience in the home care or elderly care sectors in order to thrive as a franchisee. Instead, Bluebird Care is primarily looking for franchisees of any professional background who can demonstrate determination, empathy and passion.
Our franchise owners come from a variety of backgrounds but with one common goal: the determination to develop a successful home care business and work to a proven business model. Bluebird Care franchise owners have the passion to provide the highest quality of home care and support in their territory, creating a rich diversity of expertise.
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2. How much do you need to invest?
In order to become a Bluebird Care franchisee, you’ll need to make a minimum initial investment of £35,000, with franchise fees of £37,500 and a total investment cost of £115,000. The average cost of starting a franchise, as of 2018, was £42,200 [British Franchise Association], but the true cost can be impacted by many different factors, such as the associated brand name, the industry of investment and the intended franchise location. Here are some cost examples from the home care sector, to give you a better sense of where Bluebird Care stands among similar franchise opportunities:
- Acacia Homecare - In order to become an Acacia Homecare franchisee, you’ll need to make a minimum initial investment of £22,950, with a total investment cost of £70,000.
- Caremark - In order to become a Caremark franchisee, you’ll need to make a minimum initial investment of £35,000, with a total investment cost of £112,000.
- Apollo Care - In order to become an Apollo Care franchisee, you’ll need to make a minimum initial investment of £12,500, with a total investment cost of £25,000.
3. What do you get in return for your investment?
In return for your investment with Bluebird Care, you’ll benefit from a comprehensive franchise package, inclusive of a full training programme and extensive support. You’ll have a dedicated regional Business Development Manager and a Quality Manager on hand, along with an Onboarding Manager to guide you during the first two years of trading.
You’ll be helped to attain all the necessary accreditations and memberships, and the costs of a year’s membership to a professional care association will be covered for you. You’ll also receive marketing and technical assistance, recruitment support and regular coaching/mentoring. Plus, you’ll have access to Bluebird Care’s bespoke care management software.
Our award-winning approach to training ensures that new franchisees adopt a focused approach when it comes to getting their business off the ground. We have a highly experienced team in place to provide franchisees and their teams with high calibre support in all aspects of the business, from finance, business systems, IT, marketing & PR to field-based business development and compliance & quality assurance support.
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Bluebird Care franchise opportunities are an excellent way to start running your own business
You should now be equipped with all the information you need in order to determine if Bluebird Care is the right franchise investment for you. If you’re looking to continue your research and get a better sense of the entire home care sector, stay on Point Franchise. Check out the five biggest advantages of running a home care franchise, browse some of the top home care franchises in the UK, and finally, determine how to choose the right home care franchise for you.
Cara Squires, Point Franchise ©