Make a difference with a Seniors Helping Seniors franchise

15/07/2018 08:00 | Start a business

Seniors helping seniors franchise information

If you want to manage a business that makes a difference to the community around you, there are various opportunities available to ambitious, business-minded individuals. However, some of the most significant franchise opportunities are to be found in the senior care industry. Seniors Helping Seniors are one of the most reputable and best-respected brands out there. They offer a range of in-house care services that are renowned for their excellent quality and have built their business around the idea that no job is too small.' Here, we look at what makes Seniors Helping Seniors such an attractive franchising opportunity.

Franchise Background

Seniors Helping Seniors was founded in 1998 by Kiran and Phillip Yocom. Initially, it was a US-based business, though the master licence for the UK market was purchased in 2013 by Christian Wilse. Since opening, the franchise has gone on to expand into international markets and now boasts a franchise network of more than 300 units. It has always focused on providing excellent senior care services, though it has changed and adapted over the years to reflect the shifting needs and demands of their target market. It has refined and improved its operations over 20 years of business and continues to do so to this day.

Industry Context

The senior care industry has gone from strength to strength in recent years, and there has been something of a boom in care providers. This means that businesses must offer excellent standards of service if they're to stand out from the crowd. The increased competition has ensured that those without the ability to provide the best are quickly pushed out of business or struggle to distinguish themselves. However, the future does look bright for the industry, particularly when you look at the UKs changing demographics. The UK has a rapidly ageing population, and individuals are, on average, living longer than ever. This means that there are more people requiring care services for a more extended period. The senior care industry's target market will only grow and expand over the next few decades.

Seniors Helping Seniors Basics

Seniors Helping Seniors is a senior care franchise with a difference. It aims to match seniors who require care and assistance with mature, compassionate women, who can help them through their daily routine. All Seniors Helping Seniors services are performed at the clients homes, ensuring that theyre comfortable and content while being cared for. The franchise aims to provide high-quality care services that allow seniors to live largely independent lives and to be able to go on living in their own homes. Whether it's housekeeping, shopping, cleaning, or just offering a little companionship, Seniors Helping Seniors tries to bring customers and carers together, in the hope of forming a close relationship that can enrich both lives.

What investment is required?

To start a senior care franchise with Seniors Helping Seniors, an initial investment of around £100,000 is required. The franchise fee is worth £30,000, and the franchise also stipulates that franchisees must maintain liquid capital reserves amounting to £34,000. Once the franchise agreement has been finalised, franchisees will be expected to pay an annual royalty fee of 6%. Seniors Helping Seniors sign franchise contracts lasting a minimum of 10 years with all their franchisees. Once this initial ten-year period has expired, franchisees can renew the agreement every five years. This means that Seniors Helping Seniors is one of the best franchises to invest in when it comes to both cost and security.

What do franchisees get in return for their investment?

In return for your investment in Seniors Helping Seniors, youll be granted the rights to trade under the brand name and utilise all their trademarks, in keeping with the limitations set out in the franchise agreement. All franchisees are enrolled on a five-day training course that teaches them the fundamentals of running a senior care business, as well as all the skills youll need to make your unit a success.

Having completed the training period, franchisees will receive ongoing support and guidance from the franchise management team, who have a great deal of experience and expertise starting a franchise and helping it to grow. An annual conference gives franchisees the opportunity to network with their peers and hear about the latest industry developments. Regular regional meetings, a newsletter, and continuous communication with the franchisor, all ensure that youre given the best chance possible of succeeding. Finally, marketing assistance is also provided by the franchise, with materials being made available and their in-depth advertising expertise being put to good use.

What kind of franchisee are they looking for?

Seniors Helping Seniors are looking for individuals with a compassionate streak, who also have the determination and drive to succeed in a competitive industry. A willingness to learn and listen are essential attributes, while a personal, emotional investment in local communities is also particularly important. No professional experience of the care industry is necessary, though it is likely to benefit franchisees in the early stages of their franchise ownership. A basic understanding of business principles is also desirable, though these will be developed during the franchise training period. Essentially, Seniors Helping Seniors is looking for franchisees that are driven, who are able communicators, and who feel the urge to give something back to the communities around them.

Conclusion
There can be no doubt that Seniors Helping Seniors is an incredibly appealing investment opportunity. Its business model has been proven to succeed in a variety of different countries, and the expansive franchise network demonstrates that its services are in demand all over the world. A comprehensive training programme ensures that youll be guided through the startup process by experienced franchise managers, while ongoing support is available for the entire duration of your franchise ownership. If youre looking for a senior care business that allows you to give something back to the community, Seniors Helping Seniors may be the perfect franchise for you.

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