Care Home Jobs - Do It Yourself with a Franchise

Published on

Care Home Jobs

An ageing population means that over the next 20-30 years more pressure is going to be put on social care for the elderly. Care home jobs in the public sector are also notoriously difficult to fill, and the demand for carers is at an all-time high. The aim for the NHS is to help people stay more independent and in their own homes for longer, either through live-in care or daily visits from carers. However, the use of residential care homes for the elderly and infirm is still part of a cohesive care package.

Care home manager jobs

Residential care home jobs are rewarding and inspiring, giving you the chance to provide a much-needed safe and comfortable environment for those members of society who are in their autumn years. It can also represent a good business opportunity, as there is always a high demand for good quality, affordable residential care homes, and there are a growing number of franchises to fill the gaps in the care market.

Residential care home jobs vs home care

The home care industry is worth an estimated £12billion/year in the UK, and it is estimated that two-thirds of UK citizens will need additional care of some kind by 2038 whether thats a place in a residential care home or the support to remain in their own home. The preferable choice is, obviously, to stay at home. This is also the most economical form of care for the state too, as it costs far more to support someone in residential care long-term than it does to provide either live-in or daily care visits at home.

This form of home care also provides the best opportunities for franchise entrepreneurs. Setting up a residential care home costs a considerable amount of money, and the sheer scale of initial investment is prohibitive for many people. However, delivering a home care service to clients in their own home, in sheltered accommodation, or with live-in carers represents a more affordable entry point into the care industry.

Residential care homes, though, also provide you with an opportunity to create a comfortable environment where residents feel at home. There are non-statutory care providers who work within this market who do offer franchises in established businesses, where the franchisee goes in at a managerial position. Care home manager jobs are highly sought after and provide you with a good income and a real sense of achievement.

Support for care home franchises

All franchises have a strong support network in place so that the new franchisee gets as much help as possible. However, because of the nature of care homes, youll find that the level of support and guidance is much higher in this particular industry. Care home franchise packages include everything from ensuring a home meets all planning and health & safety requirements and setting up contracts with NHS front-line providers and local authorities. If theres one thing you can expect from any residential care home franchise, its a lot of paperwork!

What kind of person takes on a care home franchise?

A care home franchisee has to be someone extraordinary. Care work is some of the most rewarding and inspiring work you can do, but its also the toughest job in the world. If youre thinking of taking on a care home franchise then not only do you need to be an astute business partner for the franchise provider, with all the acumen, drive and determination to succeed, but you also need one very special ingredient empathy. You cannot simply run a care home as a business it needs to be a vocation: something that youre genuinely passionate about.

What care home franchises are available?

Home Instead one of the UKs largest home care companies, it has over 1,200 current franchises in operation and is always looking to open more in high demand locations such as London and the south-east. A minimum initial investment of £30,000 and a total investment figure of £90,000 makes this a pricey buy-in, but with revenue expectations of around £2million after two years, the investment is well worth it. Care home jobs in London in particular and franchises within the Greater London area demonstrate exceptional returns, with increasing demand both within the M25 area, and further out into Surrey, Hertfordshire and Essex.

Radfield Home Care Radfield specialises in providing home care rather than residential care. The opportunities available focus on your ability to market and develop a business through brand awareness and networking. An initial investment of £23,000 and overall investment costs of around £80,000 should generate a high return within two to five years. A Franchise Support Manager provides constant support.

Heritage Healthcare an initial investment of around £36,000 will buy you into Heritage Healthcare, a family-run organisation that specialises in providing home-care services. Heritage is relatively new compared to some more established brands but has already earned the accolade of Emerging Franchisor of the Year Award for 2017. The average size franchise will employ a minimum of six carers and will work closely with both local authority and NHS providers to identify and provide at-home care for local elderly residents.


An ageing population means that the strain the current care sector is under is increasing exponentially. With millions of UK residents believed to be in need of both home and residential care, its a growing market that is currently worth over £12billion a year. For those with the ability to invest a reasonable amount of initial capital and a real passion and empathy for caring for the elderly, care home franchises are a strong draw.

The market is currently split in two, with franchises either offering residential care homes, or more complex live-in or visiting home care services. Any care home franchise requires a huge level of personal commitment by the franchisee, but with extensive support and ongoing help from the franchise provider, it can be an extremely rewarding and financially profitable venture. Average initial buy-in costs are in the high £20-30k region on average, so you will need to either have considerable financing in place or have access to a lender who is prepared to offer you the financing (usually up to around 70% over five years).

Look for well-established brands in both home and residential care provision, with strong networking links to local authorities and NHS healthcare partners.

These articles may interest you

Rush Hair franchise - Everything you should know

Are you passionate about the hair and beauty industry and looking for a fantastic [...]

Real Estate Marketing Strategies Our 5-step guide

Investing in real estate is a pretty safe bet. With so many people looking to [...]

Qualifications to start a garage What do you need?

If youd like to start your own garage, youll need to have the right know-how [...]

ActionCoach: 6 things you didn't know

ActionCOACH was founded in 1993 by Brad Sugars and was developed into a franchise [...]


Keep it in the family: Top 5 tips for running a franchise with family

The thought of working with your family, let alone starting a franchise with [...]


Takeaway businesses: Which brands franchise?

Fast food businesses were amongst the first companies to truly embrace the franchise [...]

Did you enjoy this article? Please rate this article
Be the first to rate this article

1 Comment

post a comment

Characters remaining: 250