Improve Your Customers’ Lives While Building Your Franchise

10/03/2018 16:00 | Start a business

Wellness franchises - helping your customers

A 2017 report by Mintel found that a third of adults in the UK believe that they’re healthier now than they were 12 months ago. This boom in healthy living is partially attributed to the increase in wellness bloggers sharing content with audiences via social media.

Within the last decade, being a wellness blogger – someone who writes about nutrition, fitness and mindfulness – has become the most sought-after career for young, motivated entrepreneurs.

And it’s not just bloggers who are tapping into the rising interest in healthy living. You can’t look on Instagram or Facebook without friends sharing photos of their food and taking gym selfies. Hashtags such as clean eating, avocado toast and gym time are now amongst the most popular.

As well as physical wellbeing, there’s an increasing awareness of mental health in recent years. Brits are now understanding the importance of relaxing and de-stressing during their busy, and often hectic, lifestyles.

So, if you choose to invest in one of the many healthy living franchises that are available, you'll not only be making money but could make your customers' lives better too.

Gym franchise

According to research conducted by Leisure DB looking at the state of the UK fitness industry, we’re rapidly becoming a nation of gym-bunnies. The number of gym memberships has risen by more than 5% year on year to 9.7 million in 2017. This means that one in seven Brits is a member of one of the 6,728 gyms across the country (up from 6,435 in 2016.)

So, if you’re passionate about helping people improve their fitness levels, a gym franchise may be for you. There are plenty gym franchises to choose from including Anytime Fitness and Trugym. Both of these brands have taken advantage of the growing low-cost gym sector.

There are currently more than 500 gyms in the UK with no long-term contracts, and membership fees of under £20 a month. This makes attending a gym regularly much more accessible for people, and so it's not surprising that membership to this new style of gym accounts for about 35% of memberships.

If a traditional gym franchise isn’t right for you, but you still want to be part of the growing number of healthy franchises, then there’s still plenty of options available. Sweaty Mama, for example, gives new mums the chance to exercise with their babies. These classes help women get fit in an informal and relaxed environment, increasing heart rates and confidence at the same time.

Healthy food franchise

The UK seems to have an insatiable appetite for healthy food at the moment. Demand continues to grow for ‘free-from’ foods, vegan options and snacks and drinks packed with protein. The increased awareness of healthy eating has led to a rise in healthy franchises catering to the modern consumer who takes their well-being seriously.

Restaurant franchises such as Wolf and Broccoli Pizza & Pasta, are providing customers with a twist on traditional Italian food. They prepare fresh and affordable food for health-conscious individuals without compromising on taste. The popularity of this type of health focussed restaurant has led to other big brands following suit.

There are alternatives to running a restaurant if you want to run a healthy food franchise without being part of the hospitality industry. Franchise opportunities such as Riverford, enable you to provide fresh, organic food to your customers delivered to their door every week. Whatever form your new business may take, there’s never been a better time to start a healthy food franchise.

Travel franchise

Being healthy goes further than having a muscular body. Consumers are also recognising the importance of looking after their mental and emotional health too. In fact, more people than ever before are opening up about personal experiences in what was once considered a taboo subject.

Millions of Brits are impacted by mental illness every year, with NHS data revealing that one in three work sick notes presented to employers are related to mental health issues. Support in raising awareness has been offered by high profile patrons such as the Duke and Duchess of Cambridge.

Recent research has now proven what many of us have known for a long time. Getting away from it all, even for a couple of days, can work miracles for the state of our mental health. Family and work can be hectic and taking a break from the stresses of everyday life is hugely beneficial. Owning a travel franchise can help you offer this invaluable service to your customers.

GoCruise is one of the largest cruise agencies in the UK and can find the best deals for holidays ranging from a couple of days to a couple of weeks. And, people don't need to hop on board a boat or travel abroad, to enjoy the benefits of getting away from it all. Big brand hotel chains such as Best Western and Travelodge provide the perfect setting for a city break with locations all over the country.

Spa franchise

Many mental and physical benefits come from visiting a spa. It can be a regular part of your healthy lifestyle, or just give you the chance to reconnect with your family and loved ones. Whatever your reasons, visiting a spa can help you rejuvenate and recharge your batteries.

With a Massage Company franchise, you'll get to help your customers relax by providing them with massages to improve their overall well-being and general health.

Over the last couple of years, we’ve witnessed a wellness revolution in the UK. Brits now know how to pronounce quinoa and avocado relating injuries are on the rise. We now live in a time where people are prioritising their fitness, accepting that mindfulness has its benefits and are starting to believe that we really are what we eat.

This is not only good news for the health of the nation but for a whole host of entrepreneurs who want to make a living out of their passion for wellbeing by starting a healthy living franchise.

Other recent articles

0 Comments

post a comment

Characters remaining: 250