White 7 franchise

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White 7 franchise

We don’t settle for the ordinary.

White 7 is a brand that easily stands out from its competitors in the chauffeur car industry.

Minimum investment
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Funding support
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Total investment
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Business type
Franchise

Expected revenue after 2 years
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About White 7
Franchise

White 7 is a brand that easily stands out from its competitors in the chauffeur car industry. As the company's name suggests, White 7's USP is that its fleet is made up exclusively of White BMW 7 series limousines. This means that the cars are instantly recognisable and synonymous with the White 7 brand.

The company prides itself on providing clients with the 'Ultimate Chauffeuring Experience'. So whether you need a ride to a corporate engagement, or are looking for a stylish way to travel to your wedding, White 7's drivers are at your service.

All of the cars in the White 7 fleet are fitted with luxurious interior features. These include wifi, an integrated iPad facility, mood lighting, and a drinks cooler.

White 7 only employs the best-qualified drivers the industry has to offer, so clients are guaranteed a safe, as well as stylish, ride. The company is also a member of The British Chauffeurs Guild.

Training and support provided

When you become a White 7 franchisee, you'll receive ongoing support from the company's top-level directors. You'll be fully supported throughout all the start-up processes such as site-selection, training and marketing. The franchisers are also there to help you with your business plan and mentor you as you build up your team and your business.

Training will take place at White 7's head office in Shrewsbury and, where required, the franchisers can also deliver on-site support.

To help build your business, you'll also be given access to a vast range of product and marketing literature. Each franchisee will also be given their own dedicated section on the White 7 website, which can be used to help promote the brand in your area.

The ideal White 7 franchisee

White 7 is dedicated to its mission of providing the 'Ultimate Chauffeuring Experience' and expects all of its franchisees to be equally dedicated to this goal.

To ensure that the brand can uphold its high standards, White 7 is seeking only franchisees who are able to display the following attributes:

High levels of professionalism and integrity

An honest and trustworthy personality

A clean driving licence and exceptional driving skills

Good people skills, and the ability to show courtesy to employees and clients

A clean and tidy appearance - you must 'look the part' of a chauffeur

Adaptability, and the ability to work flexibly

In addition, franchisees need to show that they can give 100 per cent dedication to the brand

White 7's history

Based in Shrewsbury, Shropshire, White 7 was first created in March 2012 after its founders came up with a plan to deliver the ultimate chauffeuring experience. After extensive market research, they decided that the BMW Series 7 - which its manufacturers were referring to as the 'ultimate driving machine' - would be the ideal vehicle to form the centrepiece of the company's brand.

White 7 began trading in September of the same year and, since becoming a franchise, has expanded into other areas of the UK, including Lincoln and Exeter.