Veeno franchiseThe Italian Wine Bar
Veeno is a UK-based Italian wine bar chain
Average floor space:
1200 sq. ft.
What is Veeno?
Veeno is the Gateway to Italian Lifestyle as a UK-based wine bar business. When you think of great wines and authentic Spuntini, platters of meats, cheeses and Italian appetisers from selected Italian Producers, you have entered the world of Veeno, inspired by quality & tradition.
We offer an extensive array of genuine Italian wine choices as well as the ones made from the finest family vineyard of our founders Caruso & Minini in Sicily, Italy. In addition, menu offerings cover traditional spuntini, panini and salads, cured meats, cheeses, pizza, desserts, cocktails and beers. We also offer an innovative premium wine tasting experience to help our guests understand wine making and pairing which has proven very popular towards our customers.
Why franchise with Veeno?
• Low investment: From 80k turnkey, this is a very affordable franchise
• Impressive return with a potential 2-year ROI, depending on franchisee performance
• Veeno is a simple operation, no chefs required offering lower wage costs and straightforward table service model
• Authentic Italian throughout, products, wines, décor and atmosphere
• Multi-site deals available
Training and support provided
What do I get?
Veeno provides a full Turnkey Veeno with huge support on site finding & acquisition, comprehensive training programme for franchisee & staff. Assistance with funding application (if required) with site analysis and software tools.
On-going local marketing support as national marketing provision year-round via newsletters and social media. Franchisee will have direct access to Veeno supply chain.
Each new Franchisee that signs up will have the opportunity to visit the family vineyard in Sicily!
The ideal Veeno franchisee
Is it for me?
The market for wine bars is trending thanks to the increasing interest in European wines, architectures and cuisine. At Veeno, we desire to keep up with that trend, this is why we are looking for entrepreneurs who wants to share our successes in the wine bar industry.
We are looking for partners who are as passionate about wine as we are with a deep understanding and appreciation of quality and customer service. Interested franchisees must have a minimum start-up cost ranging from £80,000 with minimum personal investment of £35,000.
Proposed location shall be subject to Veeno’s approval and guidelines will be provided with regards to the design.
Quality and tradition
Veeno was established in Manchester during the Spring of 2013. The founders being Italian in a foreign country, they both miss the authentic tastes of the Italian Aperitivo—the ritual of drinking, nibbling and relaxing post work. Their vision worked beyond expectations with 10 operating outlets as of today.
Our wines come from Caruso & Minini, our family vineyard back in Sicily where great-grandfather Antonio planted the first vines in the XIX century. Since then, we have been working hard to ensure that our quality and tradition could flow from the bottles to the glass in a customer’s hand. Veeno is the gateway to Italian lifestyle, where taste meets style and attention to detail is driven by passion.
Giovanni Gravina - Franchisee in Reading
Why did you chose choose Veeno of all franchises?
I used to be a regular customer and I liked the business model.
What were the main challenges you faced?
The first challenge was completing the training, then the main focus was to find reliable employees. Managing the cash flow was also challenging in the early days.
What do you like the most about the Veeno Franchise?
It is easy to communicate with the team if there is any issue, they are always available to help or just to discuss the details of the business.
What advice would you give to people considering to franchise with Veeno?
Be ready to work hard for at least a year.
Would you now open a second site?
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