Platinum Property Partners franchise

Min investment


Platinum Property Partners franchise

Secure your financial future and get back your time

Platinum Property Partners is the world’s first property investment franchise.

Minimum investment

Funding support

Total investment

Franchise fees
£32,970 +VAT

Business type

Expected revenue after 2 years

Minimum investment

  • Operating fee:
    Monthly subscription of £495 +VAT
  • Advertising fee:
  • Royalty fee:
  • Average floor space:

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About Platinum Property Partners

Combine the certainty of franchising with the security of property and earn £50,000 to £150,000 per year...

Who are we?

Platinum Property Partners franchise estate

Since 2007, we’ve partnered with more than 400 people, helping them build long-term, sustainable property businesses that give them a secure, lifelong income and more time.

Unlike many other franchises, we have no brand standards – meaning our Franchise Partners build their own businesses and brands, which they keep and can continue to operate when their franchise term is over.

In contrast to most franchises, our Partners keep their assets, too, benefiting from any long-term capital growth as well as a continued lifelong income after their franchise term has ended.

And with the majority of our Partners requiring just a few days a month to manage their businesses, they get back that most precious of commodities – time.

How does it work?

Any great franchise should have a proven, tried, and tested business model for franchisees to follow.

Our Franchise Partners follow a robust model that de-risks their investment in highly profitable, but complex co-living properties.

Known as Houses in Multiple Occupation (HMOs), our robust model is backed by expert training, mentoring, and coaching, as well as ongoing support – eliminating potentially costly mistakes and protecting our Franchise Partners’ investment capital.

We help our Partners to:

  • Find the right properties in the right areas
  • Cost-effectively renovate family homes into multiple-room co-living properties
  • Navigate the minefield of legislation, planning and licensing that comes with letting out co-living properties
  • Grow their businesses in a tax-efficient way and scale their portfolios with ongoing support from our Power Team of business growth mentors, accountants, tax, and finance experts
  • Develop personally and professionally and create a lasting legacy for their families

What is an HMO?

Houses in Multiple Occupation (HMOs) might spark images of student houses or ‘low quality’, cramped properties.

The co-living properties our Franchise Partners offer couldn’t be further from that stereotype – they’re beautifully renovated, high-quality, safe, and bespoke homes for professional people.

They’re also extremely profitable for our Franchise Partners – up to three times more lucrative than standard buy-to-lets.

On average, our Franchise Partners earn £20,000 per year from each property they own and generate returns on equity of between 10% and 15%.

We encourage and guide our Franchise Partners to grow their properties businesses over time, with many enjoying annual incomes in excess of £100,000.

The benefits of a Platinum Property Partners franchise

‘I can invest in property on my own – why do I need to pay a franchise to do it?’

It’s a question we hear frequently and, of course, the answer is: ‘You don’t.’

But any investment is a risk and co-living property investment comes with some hugely costly potential mistakes – not least buying a property that either can’t be converted into an HMO due to licensing restraints or won’t work as a co-living home due to its layout or size.

Our planning, licensing, purchasing and renovation mentors simply don’t allow those kinds of mistakes to happen.

They de-risk the process of building a property business and helps to ensure our Franchise Partners generate the highest possible returns.

How much does the franchise cost?

The franchise fee for a 10-year partnership with Platinum is £32,970 and Franchise Partners will need between £300,000 and £700,000 of working capital to fund both the franchise fee and the purchase and renovation of their first property.

The actual amount of capital depends, of course, on where you’re looking to invest – for example, a property in London will cost more to purchase and renovate than one in the North West or Yorkshire & The Humber.

Other franchise terms are available, as well as the 10-year option:

  • Seven years – £41,475 + VAT
  • 15 years – £14,970 + VAT

Training and support provided

We have a team of over 50 industry professionals involved in the highly effective, intensive and on-going training programme; including specialist mortgage brokers, accountants, solicitors and lettings agents, as well as renovation and negotiation experts.

It’s easy to make costly mistakes when investing in HMO properties, but our people are there to make sure you don’t…

Franchise Partners are required to attend multiple mandatory training days, where we provide help & guidance in:

  • Buying & renovating
  • Planning & licensing
  • Finance & lending
  • Legal & conveyancing
  • Property conveyancing
  • Lettings compliance
  • Health and safety
  • Marketing & finding tenants
  • Tenant care

The ideal Platinum Property Partners franchisee

What experience do I need?

The short answer is ‘none’.

The most important traits we look for in Franchise Partners is determination, positivity, and a community-minded outlook.

By that, we mean we want Franchise Partners to become part of our community and play their part in the continued growth of what has become a powerful and collaborative network.

Our Franchise Partners come from all walks of life: some have property investment experience, others have none; some have owned their own businesses, while others are employed and remain so while they grow their property businesses.

“COVID-19 has really stress tested the model, we've seen it in action and it's given us confidence that it's really robust for the future.”

Paul Reynolds, Franchise Partner

I've never known an organisation that is truly committed to the success of its Franchise Partners in the same way that Platinum is.

Mark Hammond - Franchise Partner

Having my own property business has given me the flexibility I so desperately needed.

Maria Sealey - Franchise Partner

Find out more about joining the Platinum Property Partners network. Request information now!

Platinum Property Partners' history

Platinum was formed in 2007 and, since then, the franchise has helped more than 380 Franchise Partners achieve financial freedom through property investment.

The franchise is a full member of the British Franchise Association (BFA) and its Franchise Partners own more than 1,000 properties across 200 towns and cities in the UK.

Those properties are home to more than 6,000 housemates and are worth in excess of £250million.   

On 11-May-21 The Platinum Property Partners team were delighted to be announced as the fifth winner in 2021 of the prestigious 5 Star Franchisee Satisfaction Award all due to our incredible Franchise Partners. This is the 3rd time in 6  years we have achieved 5 Star status                                 Read more here…

Case studies

Six-figure income from property

Robin's never been a stranger to hard work, but by the end of 2019, he'll be earning a sixfigure income from property for 5 days
work per month.

Platinum property partners franchise case study gilesAfter 20 years in the import/export industry, having co-founded a pet accessory company in 2005 which he sold in 2012, he’d experienced the blood, sweat and tears needed to build a successful business.

Robin continued to work in the business for the Private Equity owners, which was now turning over more than 100 million Euros, but the early mornings, late nights and lots of time in airports led to him wanting a real change. So, he took the opportunity to explore businesses that he and his wife, Maxine, could do together.

Proven systems and a formulaic path
“I’d already trodden the entrepreneurial path, and decided I wanted a more formulaic path,” said Robin. “I’m never going to be the type to sit back and retire early, but we wanted a low-risk business with proven systems in place and that’s why we looked at franchising.”

In late 2016, Robin and Maxine came across Platinum Property Partners (PPP) at a franchise show. Their initial idea had been to look at fast food franchises as they needed to replace the income lost from Robin’s salary fairly quickly. However, when they heard Founder of PPP, Steve Bolton, give his presentation, they were excited to learn that they could build their own property portfolio via a franchise system.

Robin added: “It seemed that burger franchises wanted your heart and soul, and whilst you could earn a decent income, you’d still be trading your time for money, with no assets to speak of or any long-term solution. In contrast, PPP offered all of what we were looking for and more.”
The couple had always been interested in property investment but had never been brave enough. They were fully aware of how easy it could be to lose hundreds of thousands of pounds as a result of just one mistake and were comforted by the fact that joining PPP would give them the expert guidance they needed.

“Without a shadow of a doubt, joining PPP was the best decision we could have made when picking the right franchise for us. They have been crucial, not only to our success, but to going into property at all.”

Whilst many Franchise Partners join PPP for almost instant time freedom, Robin and Maxine took a full speed ahead approach. By April 2017, just two months after joining, they’d started the refurbishment of their first property. Two months into the refurbishment, they received the keys for their second project. By month three, when the work was finished, they had their first fully tenanted HMO (House in Multiple Occupation) in Watford and the builders moved on to start the second project.  

For the next two years, they followed the pattern of simultaneously managing tenants whilst managing a new property refurbishment and starting their search for the next purchase, at least five months before the current project was estimated to finish. During this time, they would start actively advertising the unfinished property so it would be ready for tenants to move in the day the builders moved out. “We never joined the franchise with the view to take it slow as we knew we needed to build our business and earn an income quickly, so we have been aggressive and non-stop since day one,” said Robin.

Most properties have involved large scale refurbishments, including single storey extensions using Neighbourhood Consultation, loft and garage conversions, planning for Change of Use and Build Over applications as well as multiple Party Wall agreements. Thankfully, the extensive training and mentoring received by PPP’s Power Team and continued support of HMO planning specialists, were invaluable – not to mention the expert advice on managing tenancies post-completion provided by PPP’s letting manager

“We'll have six HMOs with a total of 39 rooms up and running by the end of 2019, less than three years after our journey started.”