Equivalenza franchise

If you're looking to buy in to a franchise which is proven to be successful, Equivalenza could be a compelling option. This perfume and cosmetics retail concept now runs over 720 stores in 25 countries, including the UK. The good news is that they are still actively looking for franchisees, and offer the advantage of supplying products of a very high quality at low rates.

Equivalenza focuses on fragrances which are suitable for every day life, maximising their potential customer base and feeding into a revenue stream that has demonstrated consistent growth. The perfume and fragrance retail business is understood to offer higher trading margins compared to other types of high street store.

The brand is recognised for its perfume classification system, which lends itself to a simple shopping experience, as well as the expert advice which is offered by sales assistants. And Equivalenza is noted for its environmentally-conscientious business practices, including a manufacturing process which only uses vegetable-based alcohol, and a refusal to use animal testing.

After making an initial investment, franchisees will be supplied with the design services, IT equipment and furniture which are needed to set up their Equivalenza store.

Equivalenza believes in 360º training both in store and online, and this is offered at no extra cost to the franchisee over the duration of the five-year term. Franchisees will have all the benefits which come from Equivalenza's intelligent IT systems that are used for training exercises.

Equivalenza expects their franchisees to run the store as a separate company, and look after tasks pertaining to both employee selection and management. Franchisees are also asked to take responsibility for local marketing campaigns designed to drive footfall.

The ideal Equivalenza franchisee will have a passion for the cosmetics and perfume sector, as well as practical experience in retail and managing a team of workers. An entrepreneurial spirit can be a highly valued characteristic in the competitive retail market place of the high street. It will be an advantage to have experience of running a company as an independent business owner, while using the support of an experienced umbrella brand such as Equivalenza.

Equivalenza are looking for franchisees who share their values, including a commitment to environmentally-friendly business policies and a dedication to delivering outstanding customer service.

Equivalenza was founded back in 2011, and since then it has led a revolution in the world of perfumery. This is a business which has been built on high quality products, sustainability and social value, a large variety of cosmetics and perfumes, and an expert team which is ready and willing to advise customers. The business was founded with a determination to ensure each person finds the perfect perfume for them. Offering tempting prices, allied with quality products, has enabled Equivalenza to build a huge network of stores all over the world, and attract a loyal customer base.