Increasingly, people use the internet to research and buy a widening range of items and services, including major purchases such as property. According to one report, 80% of buyers use the internet to track down their dream home and 83% expect to see property images online.
The big names in online property advertising are Right Move, Zoopla and On the Market, and these days it is essential for all estate agents to pay to place their properties on one or more of those websites. Clearly, every estate agency and property lettings agency also needs its own high quality website too. However, some enterprising businesses have taken this a step further. They base their estate agency services totally online, completely avoiding the need for costly office space and printed literature.
It may sound simple to set up a property listings website and create For Sale signs but this is a sector with many pitfalls and a large amount of regulation to comply with. Mistakes can be costly.
There are strong arguments why it makes great business sense to set up your online estate agency with help from the experienced franchiser. They have invested large sums and a lot of expertise into developing responsive technology, attractive marketing systems and a strong brand identity. They often also offer liveried vehicles and other collateral to make it much easier for franchisees to build their presence in their chosen geographical location.
Nu-move is one of the leaders in online estate agency franchising and Ewe Move is constantly recruiting too. Hunters Estate Agents & Letting Agents offers office franchises, but also work from home options. Purplebricks launched a campaign to find new franchisees and eMoov is also tying up deals to expand its network.
How do you sift through the online estate agency offerings to find the right move into a profitable partnership? By getting in touch with us, to use our combination of online expertise and traditional know-how. Approve and download Or ask for changes