Stagecoach franchise

Min investment


Stagecoach franchise

Creative Courage for Life

Here at Stagecoach, we go beyond honing our students' skills in arts; we equip them with the necessary skills to become a well-rounded individual that is ready to take on life

Minimum investment

Funding support

Total investment

Franchise fees

Business type

Expected revenue after 2 years

Minimum investment

  • Operating fee:
  • Advertising fee:
  • Royalty fee:
  • Average floor space:

About Stagecoach

Management Franchise Opportunity

Child enrichment is big business!

Stagecoach Performing Arts is a management business model where your role as franchisee is to operate and grow your business, working with professionals to create and deliver your classes using our educational framework.

You don’t need any performing arts or teaching experience… simply a passion for working with children

Stagecoach music franchise theatre 

Don Porter, right, Surrey franchisee and owner of several Stagecoach schools, with one of his teaching team and students as they learn life-enriching skills

Do you have…

Advantages of running a stagecoach franchise

Running your own business with Stagecoach

Stagecoach theatre franchiseEstablished in the UK in 1988, the network of Stagecoach franchisees now numbers 300+, with a growing global presence across eight countries. This equates to 1,800+ schools and more than 48,000 students every week worldwide.

With Stagecoach you are following a well-proven business model with an established leading brand which enables you to command a premium price for your classes. An ever-evolving educational framework guides your teachers and the state-of-the-art business management system reduces your administration.

Our large central support team are passionate about ensuring your business is successful from launch right through your entire journey as a Stagecoach franchisee. From marketing to recruiting and retaining teachers, we will be there with the guidance and support you need, when you need it.

Stagecoach awards and afilliations

Investment & Returns

There are three routes to becoming a Stagecoach franchisee, each with different investment levels in time, and money, offering different speeds of realising your return on investment. Up to 70% loan funding is typically available (subject to status).

Stagecoach investment for franchise

Starting as a franchisee means working Saturdays to oversee your teachers and classes, with the rest of your work based from home, flexible around your family and other commitments.

Once you have 200+ students in your territory and are earning an average of £70,000 per year, you can look to expand further with more schools and more territories. We will help you recruit managers and you will move up into a director-level position.

With multiple territories established you could be earning £150,000+ per year and have the security of an asset of considerable value to sell in the future.

My success story with Stagecoach…

 Stagecoach franchisees success

To be successful with Stagecoach you need to:

  • Be a genuine people-person, passionate about giving children Creative Courage For Life
  • Have the desire to work with teachers and build a multi-school management business
  • Commit to our reputation for maintaining a best-in-class safe environment for children
  • Be willing to follow the proven business model and work with your support team
  • Choose the right route for you:
    • New territory P/T startup – at least £9,000 in cash to invest + loan funding
    • New territory FAST startup – at least £13,500 to invest + loan funding
    • Purchase an established business for sale

The projection (forecasts) of profits or earnings are merely illustrative and should not be considered as the actual profits or earnings which will be expended or realised by you. Stagecoach Theatre Arts Ltd does not claim that you will or can necessarily expect such profits or earnings.

Stagecoach's history

Stagecoach was founded by actress Stephanie Manuel and banker David Sprigg in 1988. Stephanie developed the idea in her 30s when she noticed the alarming lack of theatre training schools. 10 years later, she met banker David Sprigg; since then their dynamic duo has made changed the field of children’s' arts.  

Case studies

Allison Malone - The secret to my success!

 Former actress, Allison Malone, lives in Epsom with her teenage daughters. From Monday to Friday, you’ll find the busy Mum dashing around, running her Stagecoach Performing Arts franchise from her home office whilst ferrying Ellie and Imogen back and forth to the infamous BRIT school.

“My girls are training to follow in my footsteps, in the hope of becoming professional performers. Once the weekend comes around, the chaos of normal life subsides and I take the time to enjoy the best two days of my week – Fridays and Saturdays spent with my Stagecoach students. I’d like to say there’s a secret to my success but it’s not about how skilled I am as a Principal, it’s the love for my job!“

“I’m not so keen on the administration stuff and have never responded well to being tied to a desk, so the weekends will always be the highlight of my week. Having grown the business so much over the years, I’m regularly asked for help by other franchisees and, naturally, I’m asked why I love my job so much. I’m a creative person and Stagecoach allows me the opportunity to pass on my wisdom, experience and my passion for performing arts to fellow franchisees and the next generation of performers. The happiness of my students far outweighs any financial or personal gain.”

Life hasn’t always been so consistent – in fact, Allison spent the first 15 years of her career in an admittedly unstable job, as a professional actress. Having studied performance at the prestigious Royal Welsh College of Music and Drama, Allison was a skilled and in-demand performer for more than ten years. In 2001, after touring the UK with the cast of ‘Grease’, Allison was to find out that she was pregnant with her first child and the chaos of the theatre lifestyle would have to come to an end.

“Living in far from desirable digs and working until the early hours was never going to work around being a Mummy, so I did what any other expectant parent would do and looked for a job with a consistent income and better working hours. I started working with a marketing company, which specialised in training for sales companies. At the time, I thought it would suit me down to the ground – I’m a good communicator and enjoy helping people. Ultimately, though, I missed performing and my new-found determination to do well in an office environment was slowly chipped away. I felt uninspired and frustrated, so I started teaching for Stagecoach part time.“

It was whilst juggling motherhood, her job in corporate marketing and her passion for singing that Allison began to consider how Stagecoach could become more of a permanent fixture in her life. Shortly after welcoming Ellie in to the world, younger sister Imogen joined the family. Now, with two young children to care for, Allison made a decision that would change her family’s life for the better.

“Two friends owned a Stagecoach franchise and explained the opportunity to me in more detail. Although I was unsure that I had the right skill set to run a business of my own, they convinced me that I would be a perfect fit for Stagecoach. What I lacked in business acumen, I made up for in passion and performance experience. From the research I’d done, I knew Stagecoach could fill the gaps in my knowledge and support me with the initial set up. To my relief, Stagecoach were happy to have me on board and welcomed me to take part in their comprehensive training week, which I thoroughly enjoyed. By the time my youngest had turned two, I had launched Stagecoach Leatherhead.”


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