What is the one thing that no business can afford to ignore – whatever their size and whatever they sell? Marketing, of course.
However, this is a business function that has undergone a massive transformation in recent years, leaving many business decision makers struggling to keep up. Big Data, the Internet of Things, Millennials who research and shop on their mobile phones, apps, wearable technology – we have entered a very different world. It offers many new marketing opportunities, but also more ways to waste money or fail to get your message across. That’s where you come in. With the right package of service backed by expertise and insights, there are clients waiting to sub-contract marketing work to outside suppliers.
Growth in the UK creative industries is twice the rate of growth in the UK economy generally, and according to a government report, marketing is leading the way on this. However, you will face savvy executives who will only pay fees if you offer the assurance of good returns, which is why the backing of a franchiser can be so important.
Carrying the branding of an established player can put you in a position of trust and respect. You will also receive training and business support from your parent company, which can be vital in creating a resilient and attractive marketing consultancy service. There are full service marketing companies, and those who specialise in particular niche sectors, such as digital marketing, market research, advertising, PR or social media.
For example, Opportunity Marketing is one of the UK organisations that can help you to set up a consultancy business in this sector. Alternative companies might be Spoton.net who provide partnerships for new website and digital marketing franchisees, or DOR-2-DOR who are one of the direct marketing franchises currently recruiting. Big Rock Communications on the other hand, focus on building up new franchises in the digital business-to-business marketing field.
Clearly the choice of franchise options is wide, and the opportunities to establish a successful business are plentiful. Now all you need to do is contact us, to make the right connections in the marketplace today.
Read more about marketing: Marketing definition
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