The UK signage industry is worth an estimated £1.1 billion. It’s a sign of the times that anyone considering opting for a franchise in this sector may well need to have technical know-how and access to specialist product support
There are still many places and occasions when more traditional signs are needed – including exterior company branding, interior wayfinding systems and livery on vehicles and trucks. These are now produced using the latest technology and printing systems. Also, many signage companies supply the fast-emerging array of digital sign systems, which have multiple purposes and a wide customer base. One industry survey reported that 84% of UK retailers were confident that digital signage can create better brand awareness and that it can play a significant role in gaining attention, and therefore sales.
Digital signage can help reduce queuing and bottle necks at tills, as well as capturing attention and keeping customers informed. It is a highly versatile way of communicating – or controlling visitor movements – at events and conferences. This variety of niche signage sectors – and ever-present demand – makes it an attractive business proposition. However, starting from scratch is tough, as with any new business start-up. It relies on your company making the right first impression and being able to compete effectively for contracts.
Having the backing of a known and respected sign company can open doors for you. The technical and business support of a franchiser can make it smoother and easier to get regular clients. The sort of sign companies currently actively seeking new partners include Signarama, widely recognised as the leading provider of sign franchises, with over 30 years’ experience and a global network of partners. Another UK leader in this sector is Sign Express with more than 60 franchisees. Countrywide Signs specialises in for-sale boards for estate agents; one of the niche companies to consider.
If you would like us to show you the many opportunities there are for signage franchise businesses, give us a call today.