Average floor space:
300 sq ft
Want to join a fresh, modern dessert franchise that sells highly Instagrammable bubble waffles, premium coffee and bubble teas? Do you fancy grabbing a slice of the £836-million dessert market in the UK? Bubblewrap could be the perfect fit for you.
The franchise has a warm, family feel and is looking to welcome entrepreneurs who can help this exciting brand grow across the UK, Western Europe and even further afield. Bubblewrap’s low operating costs and growing popularity mean you could see a rapid return on your investment.
After becoming an internet sensation, customers were seen queueing round the block just to get a taste of the soft, fluffy waffles. Each dessert can be topped with a range of sweet treats, including fruit, chocolate, cream and so much more!
What does the Bubblewrap support package look like?
When you become part of the Bubblewrap network, you’ll visit the franchise’s head office to take part in a six-day training programme, covering both practical and strategic matters. Once you’re up and running, you’ll also receive another five days of support to help you launch your business.
As part of your package, you’ll receive:
- Help with the design and fit-out of your location
- IT support
- Business stationery
- Marketing collateral
- Staff uniforms
- Specialist equipment for your store
- Business manuals
- Initial product stock
Training and support provided
Is there ongoing support for franchisees?
Even after you’re set up and settled in, you’ll still be supported by Bubblewrap’s team. You’ll be visited regularly to make sure your store continues to meet the franchise’s high standards and help you plan ahead for a successful future. You’ll also have access to data on your performance against targeted KPIs, making sure you’ve got everything you need to succeed.
How do I become a Bubblewrap franchisee?
Bubblewrap is looking to expand in high footfall locations all across the UK. It’s particularly focused on tourist locations and towns that regularly pull in high numbers of visitors, as well as bustling shopping centres and leisure complexes. The brand is in high demand as landlords see it a differentiating offer and Bubblewrap has excellent property contacts to support any location search by franchisees.
The ideal Bubblewrap franchisee
What does Bubblewrap’s ideal franchisee look like?
You don’t need a background in food retail to join Bubblewrap, as the franchise offers an extensive suite of training to all new recruits. Ideally, you’d be someone who is keen to work as an owner/manager so you can keep a close eye on your team and make sure they’re meeting the franchise’s high operating standards.
Bubblewrap is also looking for people with:
- Good business acumen
- A positive growth mindset
- The desire to expand their business over time
- Strong people skills
- Excellent customer service skills
- Previous experience in store management or business ownership (not essential but desirable)
How much do you need to invest?
You’ll need to invest a minimum of £36,000 in unencumbered funds to become a Bubblewrap franchisee, but third party funding is available from many high street banks and asset finance companies (depending on your personal circumstances).
How has Bubblewrap developed over the years?
Bubblewrap was founded by Tony Fang, who set up his first location in 2017 in London’s Chinatown. After spending two years touring food festivals, he knew that the unique bubble waffle, which first emerged in Hong Kong in the 1950s, would be popular with the capital’s adventurous diners.
The concept quickly went viral on social media, racking up 33 million Facebook views. And within just a matter of months, its first location had made back its initial investment and continues to be popular with tourists and locals alike. So, in 2020 Tony opened its second location inside the Covent Garden Market and worked with consultants to develop a polished, scalable franchise concept that could take the franchise all over the UK, and then the world!
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