Openview powered by VTUK selected by EweMove

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EweMove Franchise News

The new cloud-based operations system, Openview powered by VTUK, is taking the property industry by storm, with hybrid agency EweMove today announcing its switch to the progressive software platform.

It is moving all its 170 branches to the new, fully automated, intuitive, cloud-based system, after over a year of extensive research into the Openview product. Recognising EweMove’s unique needs being such a large player in the industry, VTUK will be working together with the brand to develop its own bespoke offering.

Nick Neill, MD of EweMove said: “When EweMove started its journey, setting out to deliver outstanding customer service combined with enhanced franchisee earning potential, there were no industry platforms available that could support the innovative processes that we had designed, so we built our own internally.

“Significant sustained growth over the last two years has put EweMove on course to double in size and fuelled an ambition to grow substantially further. That has led us to envisage an operating platform which is more digitally-enabled and functionally rich. Our intention is to work with VTUK to further develop and tailor the Openview system to suit our unique workflows, enhance our customer experience and deliver increased efficiency, thereby enabling our franchisees to serve even more customers.”

VTUK’s Managing Director, Peter Grant said “EweMove is known as a very contemporary, innovative brand, majoring on first class customer service and we feel that this is a perfect cultural fit with our own ethos.

“Openview is a total, fully functioning, solution today, yet remains subject to continued and ongoing development. The aim being to ensure that the delivery of our Manage, Engage & Automate functionality is able to exploit ever-advancing technologies and help build long-term relationships with our clients. Working hand in glove with exceptional businesses such as EweMove helps us to keep the product at the front of the tech curve.”

Adam Rackham, Operations Director at Openview, said “There are lots of Proptechs and Property CRMs that have emerged over the past 2-3 years, however, when people experience the power of our automation and the functionality we have within our single data CRM, as standard, they soon realise the outstanding benefits.”

The team at Openview have expanded significantly to enable and support its growth.

-Notes to Editors-

The point of difference between Openview and their competitors, is that they have created a single data control centre, linked to every role specific, technology element. This means that agencies don’t need to look at 4-5 different companies to get the integrated Proptech they need. It can all be done with Openview, and the feather in the cap is that it’s all fully automated, bespoke to the client (and not in the way other systems are “automated” with workflow paths) – this is true bespoke Automation.

Openview – Powered by VTUK is a fully automated, innovative, multi-dimensional, cloud-based solution, for the property industry, developed over 30 years to be a beautifully crafted, data-driven and intuitive platform. VTUK was founded in 1989 and has an enviable pedigree in marketing leading technology for the property industry.

To see how true, advanced automation can improve and streamline the efficiency of your business call Openview on 0800 328 0460.

Press contacts - Adam Rackham: 01865 860870;

About EweMove

EweMove is a multi-award winning, wholly owned subsidiary of The Property Franchise Group PLC (TPFG.L) and is built upon a platform of customer service delivered through a UK wide network of business owning franchisees.

EweMove, launched its first franchisee in 2014 and only operates in geographies where one of its 170+ franchised business are located. EweMove aims to grow substantially to 400+ branches by 2025.

For further information and comment please contact Nick Neill on 07919 204329 or by email at

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