Car rental firms keep British drivers on the road when their own vehicles are unavailable, when they travel for business or when they simply don’t want to own a car outright.
According to trade body BVRLA, each year there are around 10.9 million car rental transactions in the UK. This is to meet the needs of approximately 7.8 million customers who decide to rent a vehicle for a day or much longer.
Car rental franchises provide a valuable service to the British public – they offer affordable, easily accessible and flexible access to cars when they most need them. Which makes it a strong sector to start a business in. One of the reasons the British will remain loyal to car rental is it provides them with up-to-date models or vehicles that they know are regular and thoroughly maintained. It gives them chances to opt for larger or smaller vehicles than their own when the need arises. Or, they can try out different makes, models or even hybrid cars.
From the point of view of the entrepreneur behind the car rental franchise, this steady flow of customers can be greatly helped by using the existing brand awareness of the parent company. That's on top of the vehicle supply and technological and financial partnerships already in place. Drivers may automatically opt for a local branch of a car rental firm with a familiar name and a strong presence in this sector. This could include, for example, Europcar, Enterprise, Hertz and Thrifty, who are all looking for new franchise partners in the UK.
However, smaller and more recent players in this market are also gaining firm footholds, such as Torque Car Hire and Green Motion which specialises in green vehicles with minimum environmental impact. Both are looking for franchisees. There are also vehicle rental companies specialising in certain niche markets, such as luxury or even exotic cars.
Unlike rental agreements that can last as little as a few hours, you need a franchise partnership with a car rental firm that is long term. Contact us today to make the right connection.
Sixt is an international car rental company famous for our straight forward vehicle rental services.