Franchising details
Business Model and Offering
Rugrats Rugby provides a unique franchise opportunity focused on introducing young children to rugby through non-contact, age-appropriate coaching sessions. Designed specifically for children aged two to seven, the program emphasizes skill development, social interaction, and fostering a love for physical activity in a safe environment. Franchisees deliver weekly play classes using a structured curriculum that gradually enhances children’s rugby abilities while ensuring fun and engagement throughout. The franchise model supports both part-time and full-time operation, accommodating entrepreneurs with varying time commitments and business goals.
Training and Support
Comprehensive initial training equips new franchisees with both the practical coaching skills and business management knowledge necessary for success. The training covers instructional delivery tailored for young children, operational procedures, marketing strategies, and customer engagement. Franchisees receive ongoing support from headquarters, including access to detailed playbooks, marketing materials, and operational guidance. This robust support system allows individuals without prior coaching or sports experience to confidently manage their franchises and deliver high-quality children’s rugby programs.
Market Position and Financial Accessibility
Founded in 2011, Rugrats Rugby has established itself within the UK’s children’s sports sector by targeting an underserved market niche. Distinguished by a notably low initial investment of £3,995 that covers essential equipment, training, and marketing materials, the franchise lowers barriers to entry compared to competitors. This affordability, combined with operational flexibility and targeted programming for young children, positions Rugrats Rugby as an attractive option for entrepreneurs seeking a rewarding and manageable franchise opportunity in the physical activity and child development space.
Franchise costs and details
Training and support
Comprehensive initial and ongoing training is provided, covering practical coaching for children aged two to seven, business operations, marketing, and customer management to support franchisees without prior coaching experience.








