Franchising details
Brand Overview and Market Position
Paris Baguette is an established premium neighbourhood bakery café brand providing an array of freshly baked goods including cakes, pastries, breads, sandwiches, salads, and the highest quality coffee. The concept is crafted to create a warm and welcoming environment where customers can enjoy innovative and expertly prepared products. With multiple locations in London and Paris and over 200 franchised stores in the United States, the brand has built a strong international presence in 11 countries. The company’s unique approach combines traditional bakery craftsmanship with modern café culture to meet growing consumer demand for premium bakery experiences.
Franchise Model and Support
Paris Baguette offers a franchise opportunity backed by 35 years of global franchising experience. Franchisees benefit from a turnkey business model that includes support across all critical phases such as site selection, store design and construction, operations, product development, logistics, distribution, marketing, and advertising. Business planning and finance support are integral to the offer, as is a streamlined store fit-out process designed to ensure efficiency and brand consistency. This comprehensive support system facilitates a smooth launch and sustainable growth.
Franchisee Profile and Opportunities
The company seeks well-capitalised franchise partners passionate about re-establishing the bakery café as a neighborhood cornerstone. Ideal franchisees have a love for premium cakes, coffee, innovative sandwiches, and a commitment to excellent customer service. Operating initially within Greater London and the South East, Paris Baguette provides exclusive territories for franchise development. With a minimum investment threshold and a strong emphasis on teamwork and quality, franchisees are positioned to build a successful and scalable business.
Franchise costs and details
Training and support
Paris Baguette provides a thorough training program that includes a minimum of eight weeks of preparation for owners, operators, bakers, and cake-makers prior to store opening. Ongoing support is available through an on-site team during the initial weeks of operation, with continuous access to operational assistance and supplemental training as needed to ensure franchisee success.
