Who is the Owner and CEO of Jollibee?

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owner ceo jollibee

Jollibee is a multinational fast food restaurant chain owned by Jollibee Foods Corporation. The company also owns other fast food brands in the Philippines, including Greenwich Pizza, Red Ribbon Bakeshop, Chowking, Mang Inasal and Burger King Philippines.

Jollibee

There are approximately 1,200 Jollibee outlets across the globe, including in Southeast Asia, East Asia, the Middle East, North America, France and the UK. Jollibee Foods Corp. was founded in Quezon City, the Philippines in 1978 by Tony Tan Caktiong.

Jollibee sells Filipino, Chinese, European and American dishes in a quick-serve and affordable format. The most popular dishes include the Chicken Joy (fried chicken), Jolly Spaghetti (a sweet spaghetti dish) and the Yumburger (a hamburger), as well as hot dogs, rice dishes, chips and ice cream.

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History of Jollibee

Tony Tan Caktiong founded Jollibee in 1978, after having initially opened an ice cream parlour with his family in 1975. When he was 22, he made the decision to spend P350,000 on an ice cream parlour franchise. He and his wife thought it was a good idea to offer bigger scoops to beat the competition. And so Cubao Ice Cream House and Quiapo Ice Cream House were opened. As the businesses became more successful, the family hired more people to help manage it.

Two years later, they started to introduce fries, fried chicken, hamburgers and sandwiches at their customers request and, as this proved more popular than ice cream, they converted their ice cream parlour to a fast food restaurant.
Tony Tan Caktiong and his wife Grace did their research and sampled as many different burgers as they could get their hands on in Manila. The customers wanted some more options rather than only being able to buy ice cream, as it is traditional in the culture to eat something hot before enjoying something cold. This was when it was rebranded as Jollibee. By the end of 1978, there were seven restaurants in Metro Manila, the Philippines. A year later the first franchised outlet opened in Santa Cruz, Manila.

In 1980, the founder introduced Jollibees iconic red bee mascot, which boosted brand recognition and was a big hit with Filipino children. This led to many children asking their parents if they could have their birthday parties at one of the restaurants. Tony Tan Caktiong said that he chose the bee because it represented the Filipino traits of being optimistic, hardworking and jolly.

The company proved incredibly successful and grew rapidly. It even managed to survive during the introduction of McDonalds in the Philippines in 1981. This was achieved through it focusing on specific, authentic Filipino tastes, and so it offered something different to the American fast food giant.

Filipinos enjoy sweet tastes, which is why they put a spin on the classic spaghetti dish and made it sweeter in flavour. Jollibee first went overseas in 1986 in Taiwan, but this Taiwanese outlet has since closed. In October of 2018, Jollibee opened its 37th outlet in the US.

The history of Jollibee is a huge success story, considering that Tony Tan Caktiong was born into a poor family and has now become a billionaire.

Who is the owner of Jollibee?

Weve already established that Jollibee is owned by Jollibee Foods Corp. Therefore, the owner of Jollibee is the owner and founder of Jollibee Foods Corp., Tony Tan Caktiong. He has been the Chairman of the Board since 1978 and used to be the President and CEO, before his brother, Ernesto Tan Mantiong, took over.

Owner of Jollibee Story

The Filipino entrepreneur, Tony Tan Caktiong, was the third of seven siblings born to Chinese immigrant parents from Fujian. His parents immigrated to the Philippines in hope of a better life. His father was a cook in a Buddhist monastery in Manila before opening the restaurant in Davao. This inspired a young Tony Tan Caktiong and gave him an idea of restaurant management strategies.

He went to secondary school at Chiang Kai Shek College and received a degree in chemical engineering from the University of Santo Tomas.

Lets take a look at some of Tony Tan Caktiongs achievements over the years.

In 1986, he won the Agora Award for entrepreneurship from the Philippine Marketing Association. Two years later, he was named one of the Ten Outstanding Manilans. In 1990, he was awarded the Triple Award by AIM as Outstanding AIM Alumnus. Then, in 2002, Tony Tan Caktiong was named Management Man of the Year (MAP). Skip forward two more years and he was named Ernest and Youngs 2004 World Entrepreneur of the Year. In 2008, he and the CEO, Ernesto Tan Mantiong were featured on the BBC and CNBS Managing Asia respectively. In 2013, Tony Tan Caktiong was named Global Filipino Executive of the Year at the Asia CEO Awards.

In recent years, he has spent most of his time overseas, sampling a large variety of foods, including dim sum and tacos. This is so he can maintain and further his dream of moulding Jollibee into a global restaurant empire.

Jollibee became one of the fastest growing Asian restaurant chains in the world. Tony Tan Caktiongs net worth is now an impressive $3.6 billion, according to Forbes.

Who is the CEO of Jollibee?

The CEO, President and Director of Jollibee Foods Corp. is Ernesto Tan Mantiong, who has been in the role since the beginning of January 2014. He had been a member of the Board since 1987, though. Before he took on his current positions, he was the Executive Vice President, Chief Operating Officer and the Treasurer.
In 2006, he received the Corporate Citizen Award of the year from CNBC Asian Business Leaders Awards.

Jollibee Franchise

Jollibee Foods Corporation has been open to the idea of franchising since 1979 and there are now over 1,000 Jollibee restaurants, with over half being operated by franchisees. Head to the Jollibee website now for more information about the franchise opportunity.

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