Local Eats Introduces 'Local Loyalty' to Support Independent Takeaways

New milestone for Local Eats

Officially launched in April, the ‘Local Loyalty’ programme aims to reward customers for ordering from local takeaways through the Local Eats app, reinforcing the company’s core mission of supporting independent businesses.

Simple and Effective: How “Local Loyalty” Works

The concept behind “Local Loyalty” is straightforward. Customers are rewarded each time they place an order at a participating outlet via the Local Eats platform. For every purchase, they earn loyalty stamps valued at a minimum of 10 percent back. Once they have placed five orders from the same takeaway, their accumulated loyalty rewards are automatically applied to their sixth order.

This seamless process is intended to encourage repeat business and foster lasting relationships between customers and local establishments. Summing up the approach, a company representative stated, “The idea was simple: order local, earn loyalty, get rewarded.”

Delivering on the Promise to Support Local Businesses

Backing independent restaurants has always been central to Local Eats’ strategy. The company emphasized the significance of the programme’s rollout: “Supporting local businesses has always been at the heart of what we do, so getting this launched was a huge moment for the team.”

Franchise partners, restaurant owners, and app users alike have embraced the scheme, demonstrating not only its popularity but also its practical impact on the sector.

Rapid Adoption Across the UK Network

In less than two months since its official introduction, “Local Loyalty” has seen remarkable uptake. Over 2,000 outlets across the United Kingdom have enrolled in the programme, reflecting strong engagement from both the franchise network and participating food businesses.

Expressing appreciation for the ecosystem of supporters, the leadership noted, “A massive thank you to all of our franchise partners, restaurant owners and customers continuing to support local.”

Looking Ahead

The successful implementation and rapid growth of the initiative mark an important step for Local Eats in its ongoing commitment to helping local food businesses compete and thrive. With thousands of outlets now engaged, the company is well positioned to strengthen local economies and increase customer loyalty across its expanding network.