Investigating blogging as a marketing tool? If so, we believe you’re on the right track. Starting a blog - and maintaining it - is a great way to promote your franchise business and gain that all-important online brand visibility.
Social media presents a huge opportunity when it comes to marketing your franchise. From paid advertising to Pinterest pins, there are plenty of opportunities to promote your business.
Taking the time to make new contacts is something we should all be doing. And as we increasingly rely on digital resources, both in the office and in our personal lives, there is a rising number of opportunities to grow your circle. Here’s our guide to networking in a virtual world.
When you’re in the process of franchising your business, your main focus will be perfecting your operational model and recruiting franchisees. But to get ahead of the competition, you’ll need to spend some time considering the type of company culture you’d like to create.
It’s all very well deciding you’re interested in running a franchise network, but how do you make your investment opportunity attractive to budding entrepreneurs? In this article, we’re exploring how to create a franchise package to tempt would-be investors.
When you imagine running your own business, you probably picture tasks like financial planning and organising marketing campaigns - but knowing how to address issues with employees is just as important.
Reading up on how to prepare for an interview can put your head in a spin and leave you feeling overwhelmed, unqualified and even less confident than you were before. But writing a to-do list and giving yourself plenty of time to complete it can help you regain your poise.
Franchise meetings can be just as nerve-wracking as standard job interviews; you need to be a convincing entrepreneur, investor, businessperson, leader and brand ambassador to succeed in becoming a franchisee. Here’s how to make a good impression when meeting a franchisor for the first time.
Being a business owner is about more than just turning a profit; as a leader in your community, you have the chance to make a real impact on those around you. Keep reading to find out how to support the causes you care about through your company.
We’ve all been there; stuck in a never-ending loop of distraction and frustration. In years gone by, we’d have to put all our effort into trying to boost productivity ourselves but, happily, there is now a plethora of digital time-saving tools available.
Knowing how to create engaging video content is becoming more and more important for business owners as time goes on. Consumers are increasingly favouring videos over written marketing material; they’re usually short, informative and engaging. Keep reading for our best video production tips.
If you want to advertise your franchise business, writing a press release is a great step to take. Although it may seem complicated and time-consuming at first, it can be a simple and highly effective way to spread news once you know the formula.
Everyone makes mistakes - even the CEOs of huge franchise brands. But by educating ourselves on the blunders other people have suffered previously, we can reduce the chances of slipping up ourselves. Here are eight of the biggest marketing mistakes made by franchises in recent years.
As the pandemic has forced companies to embrace new ways of working, many bosses are considering incorporating remote operations into their long-term business plans.
Implementing a successful marketing campaign shouldn’t just involve shouting about your product. It’s about fully understanding the wide variety of promotional techniques out there and selecting the right ones for your franchise business. Here’s our guide to the marketing lingo you need to know.
Burnout is a very real issue for business owners across the world; a mixture of outside pressure and internal drive can lead entrepreneurs to take on unhealthy working habits.
If you’re busy running your own business, it can be difficult to find the time for a prolonged break. But taking time off as a franchisee is imperative; it allows you to protect your mental health and return refreshed and full of ideas.
Want to become a better public speaker? We’ve put together our best public speaking tips to help you master this tricky skill and learn how to speak with confidence. The art of addressing a crowd doesn’t come naturally to most of us. According to verywellmind.
When you’re a working mum, making time for family can be difficult - but it’s not impossible. There are many mothers who successfully run businesses, balancing their work and personal lives. Here, we’re exploring how to be a good franchisee and a good mum at the same time.
When you’re busy running your own business, it can be easy to slip into unhealthy routines. Chances are, you’re focussed on achieving success and sometimes your determination to reach goals sometimes clouds your perspective.
Avoiding burnout seems to be the focus of a nationwide movement at the moment - but what happens if you’re already experiencing the symptoms of burnout? There are ways to restore the balance without compromising your work.
When you think about franchising, the prospect of being a franchisor’s first franchisee doesn’t always spring to mind. But business networks have to start somewhere and someone has to be brave enough to take the leap.
Franchises come in all shapes and sizes, but they’ve got one thing in common: they’re defined by their staff. In today’s competitive business environment, brands must understand the importance of hiring the right employees in order to see success.
As a successful franchisee, there are lots of ways you can support the local community. If you’re looking for guidance on how franchisees can play a role in supporting the residents and businesses around them, here are some of our best ideas.
Seeing your money drip away through monthly bills can be demoralising, particularly if you’re trying to run an economically-efficient business. But if you’re wondering how to save money as a business owner, you’re in luck - there are lots of creative ways to reduce your outgoings.
In a franchisor-franchisee relationship, both parties work together to achieve success. The importance of a positive franchisor-franchisee relationship is high, and every aspect of the business can be impacted by the strength of this central relationship.
In a world that’s more connected than ever, distractions are waiting around every corner. It can be difficult, as a business owner, to stay focused and productive at work. Whether you’re running your own business or running a franchise, your attention is always being pulled in multiple directions.
Customer experience, often styled as CX, is becoming more and more important in an increasingly competitive marketplace. Make your franchise stand out from the crowd by providing memorable, quality customer service. Running your own business in 2021 means competing on many different levels.
As a franchisor running a growing operation, recruiting more and more franchisees, hiring a franchise mentor just makes sense. As a franchisee, having a franchise mentor guarantees you provision of dedicated support. With a franchise mentor on board, both parties win.
Franchising is a competitive industry, and exceptional customer service is key. Getting it right every time isn’t easy, but with effort and research, you’ll have all the information you need to improve rates of customer satisfaction with your franchise.
Running a franchise can be a demanding job. In order to be successful as a franchisee, you’ll need to quickly learn how to set realistic expectations for yourself. How to get the work done in a way that works for you. Here are some tips to help you do just that.
Interested in working in a dynamic, diverse environment that caters to the needs of new people everyday? Then a career as a restaurant franchisee might be perfect for you! Here are six tips for running a restaurant franchise successfully in an undeniably competitive industry.
If you’re interested in working in an exciting, recession-proof industry that’s currently seeing record levels of demand, running an estate agency franchise could be perfect for you! Here are 5 tips for running a successful estate agency business Lots of businesses have found it tough over the last
After the pandemic, more people than ever have developed a green thumb and dedicated themselves to nurturing their outdoor spaces and gardens. Now, as offices beckon and life returns to full speed, the demand for experienced gardening professionals is on the rise.
If you’re looking to make a franchise investment which will require minimal management but will yield impressive returns, entering the vending machine sector might be a great move.
Kitchen franchises are highly profitable businesses operating within a competitive sector. In this lucrative industry, running a kitchen franchise is a fantastic way to maximise the benefits and minimise the hurdles. Here are 4 tips for running a successful franchise.
Point Franchise
