The gym franchise recently announced the introduction of its new holistic and inclusive fitness philosophy.
Snap Fitness is focused on helping gym members to move their bodies and transform their moods via the creation of positive, healthy lifestyle habits. The gym franchise created its new and inclusive philosophy following the results of a global research project. This project revealed that a new generation of consumers see fitness as one important part of an overall holistic approach to health and wellness, but 34% of people felt too intimidated to attend the gym (a percentage that was even higher among women).
Snap Fitness aims to address this 34% directly with its new marketing strategies and club designs, recognising all levels of fitness and making the gym experience simple and rewarding for members old and new.
In the words of Jon Cottam, Snap Fitness CEO for Europe, the Middle East and Africa, “Snap Fitness is built upon the fundamental drive to continually innovate and elevate our offering for members, our teams and franchisees. Our evolution in approach not only better reflects our position in the market, but also reflects our view that no one member, or their journey, is the same. We have a firm belief that fitness should be as fun as it is fulfilling. We understand that all fitness is valid, both in and out of the club.”
To join a business that’s innovating in the gym sector and creating a more inclusive space for everyone, becoming a franchisee in a network of over 1000, you’ll need to make a minimum initial investment of £160,000, with franchise fees of £30,000 and a total investment cost of £480,000. Find out more about Snap Fitness via its profile page, which is linked above.
Lily Sweeney, Point Franchise ©