Las Iguanas franchise

Las Iguanas is part of the Casual Dining Group (CDG). 

The Brand

Home to the flavours of Mexico, Brazil and beyond; Las Iguanas is famous for its authentic and fresh South American dishes and range of premium cocktails. The vibrant brand started in the UK back in 1991, and has grown to over 55 sites; all with an ever-loyal army of amigos. The design draws on the colour palette of the tropics, with vintage imagery spanning Latin culture from film and music to beach life. The team retain close ties with friends and suppliers across South America, and make regular visits to ensure the brand is always kept fresh and authentic.

• The exciting flavours of South America
• Contemporary and authentic restaurant designs
• The perfect place for friends or families to meet, celebrate and enjoy a taste of Latin life

Helping you

The team at Las Iguanas have a wealth of experience in successful site finding, acquisition and development and can advise on everything from layout to local demographics.

• 300 – 500 m²
• Potential for smaller or larger premises
• Prime highstreet and leisure schemes
• Prime flagship locations at London's South Bank and overlooking the Olympic Stadium

Our franchise team, with experts in UK and international marketing and operations, are committed to supporting you and your business and assisting with establishing and developing our brands. Our franchise support package consists of state-of-the-art systems, and our CDG Way operating system.

Set Up & Operations

Property - We provide a comprehensive set of systems to ensure all aspects of your property are dealt with correctly.

Operations Portal - We will provide an online, mobile optimised operations portal, with instant access to the brand and comprehensive guidance on how you set up and run all aspects of operations.

Safeguards - We will give you access to our tried and tested methods of working – used with CDG’s entire estate of 300 restaurants.

Training - You will have a dedicated people team with extensive international and brand experience to support all stages of the people management process. Passionate people who will provide exceptional recruitment support and tailored learning and development tools to suit and support your teams, enabling them to deliver fantastic food and service quality, direct to the local market.

Business Reviews - We will conduct quarterly business reviews, in the local market, ensuring the brand is a success.

The ideal franchise partner should be a well funded player with a good local network, long term ambitions and a strong track record in F&B.

1. Scale - You should be a large well-capitalised business with the willingness and capital to invest for periods of 3-5 years
2. F&B Casual Dining Experience - Relevant casual dining experience preferred, ideally with experience of successfully expanding similar Western brands.
3. Network - Link to secure prime real estate locations and ability to set up secure supply chain.
4. Brand Focus - Passionate senior teams, with the ability to deliver a consistent customer experience.
5. Regional Expansion Capability - The ability to develop and to penetrate adjacent regions.