Voucher Packs

About Voucher Packs

Voucher Packs is a direct mail franchise specializing in delivering money-off coupons and promotional leaflets to households across the UK. Established more than 12 years ago, the business partners with well-known brands such as Domino’s, KFC, Subway, and Cartridge World to offer local businesses effective and affordable marketing solutions through Royal Mail distribution. By leveraging a unique multi-leaflet pack, Voucher Packs achieves economies of scale that benefit both businesses and customers.

Voucher Packs operates using clearly defined Royal Mail postcode territories, offering franchisees a simple and exclusive geographical area to serve. The promotional packs demonstrate significant impact; for example, KFC UK stores have experienced responses over five times greater by participating in these packs compared to standalone leaflets. This strong performance underlines Voucher Packs’ position as a trusted partner in local marketing and promotional activities.

Franchise Opportunity and Earnings

The Voucher Packs franchise presents an accessible opportunity for individuals passionate about their local areas and interested in running their own business. Franchisees have the potential to earn between £30,000 and £70,000 annually by managing territories that cover towns and cities such as Leeds, Wigan, Liverpool, and Burnley, among others. The business is designed for self-motivated entrepreneurs and does not require previous media experience. From the outset, franchisees receive a full training package and ongoing support, enabling them to effectively build relationships with local businesses and execute impactful marketing campaigns.

As a home-based business with low overhead, Voucher Packs offers flexibility combined with a scalable model. Management franchise opportunities are also available for those looking to oversee larger operations or multiple territories. This makes the franchise an appealing choice for motivated individuals seeking an entrepreneurial venture with a well-established back-office team.

Training and Support

Voucher Packs places strong emphasis on franchisee training and support, delivered primarily by managing director Andrew Wareing, who brings 28 years of media experience, alongside chairman Andy Atkinson with 25 years of franchise operation expertise. New franchisees receive a comprehensive training package, including a detailed support manual to guide them through territory management, business development, and promotional execution.

Ongoing support from the head office ensures that franchisees are provided with advice, marketing assistance, and operational guidance to maximize their business potential. The franchise model’s focus on simplicity, backed by expert knowledge and responsive support, empowers franchisees to grow their territories and achieve desired financial goals.