Franchising details
Business Model and Market Position
Total Clean operates within the commercial cleaning sector, offering a comprehensive managed service franchise model that is home-based. Franchisees manage teams of locally-based cleaning operatives within their dedicated territories, targeting B2B clients. With a client retention rate of 95%, Total Clean emphasizes a high-quality, detail-oriented service that has established the brand across England, Wales, and Scotland.
Franchise Opportunity and Support
The franchise offers a fully supported startup experience for franchisees, providing everything necessary to hit the ground running. Franchise owners benefit from Total Clean’s extensive 30 years of sector experience through a comprehensive training programme, designed to develop the skills required for successful business operation and customer management. The home-based nature of the franchise minimizes overhead costs and facilitates a scalable business model.
Growth and Operations
Franchisees grow their business by building close relationships within local business communities and executing marketing and sales activities with ongoing franchisor support. Regular contract audits ensure the high service standards are maintained. Total Clean’s success is underpinned by longstanding client relationships, including some from its very first week of operation, highlighting the brand’s reliability and operational excellence across its territories.
Franchise costs and details
Training and support
Total Clean provides a comprehensive training program based on over 30 years of sector experience. This training is designed to equip franchisees with all necessary skills to manage and grow their operations successfully, including customer relationship management, sales, marketing, and operational processes.


