Thebestof

Business Model and Income

Thebestof operates as an independent web directory that champions the best local businesses across various regions in the UK. Franchisees become ‘word of mouth specialists,’ leveraging relationships with local customers and businesses to build a substantial membership base. This model promotes residual income, where customers pay monthly by direct debit, allowing franchisees a predictable and recurring revenue stream. This income structure grants franchisees flexibility, the capability to focus on strategic partnerships, marketing, and business development, and the option to enjoy personal time without impacting earnings.

Franchise Support and Training

Thebestof prides itself on offering one of the best franchisee support programs in the UK. New franchisees begin with a comprehensive three-day induction course at their headquarters in Solihull. Following this, training is personalized to individual needs and provided at no additional cost. Ongoing support ensures franchisees are never alone in managing their business, contributing to high success rates and many franchisees owning multiple territories.

Market Position and Recognition

Since its launch in July 2005 as the UK’s first independent web directory, thebestof has evolved beyond just a website. It integrates online presence with offline activities to highlight the finest local businesses. This innovative approach has earned the company notable recognition, including awards such as ‘Innovative Company of the Year’, various business accolades, and a prestigious ranking in the Tech Track 100. With outlets available across the UK, thebestof maintains a strong local presence and an influential role within communities.