Franchising details
Multi-Brand Network and Market Coverage
The Property Franchise Group operates a network of nearly 500 offices across the United Kingdom, organized under six well-established brands: CJ Hole, Ellis & Co, Martin & Co, Parkers, Whitegates, and Hunters. This extensive presence allows the Group to cover regions including the South West, London, South East, North West, Midlands, and national markets. Each brand caters to its specific area with a strong focus on traditional estate agency services such as sales, lettings, and property management.
Business Model and Revenue Streams
The Group’s core business centers on lettings and the private rented sector, while also providing sales and financial services. This diversified approach enables franchisees and offices to maximize income through multiple revenue channels. Franchise opportunities include cold starts, resales, and rebrands, with flexibility depending on the area. The Group supports both franchise-owned and some company-owned offices, particularly under the Hunters brand, creating an integrated network.
Franchisee Operations and Support
Franchisees operate office-based businesses in prominent high street locations, managing teams and client relationships from day one. The focus includes acquiring landlords and investors, managing lettings portfolios, and developing sales services. Growth prospects include expanding through acquisitions or opening additional offices within territories. The Group provides ongoing training, mentoring, and access to an internal Training Academy, ensuring franchisees are well-equipped to run successful property agencies.
Franchise costs and details
Training and support
The Group offers comprehensive training covering all aspects of estate agency operations, emphasizing business generation, sales progression, lettings management, and marketing. New franchise owners receive training on the latest software systems and benefit from mentoring via experienced Franchisees. An internal Training Academy provides continuous learning opportunities tailored to franchisee needs and staff development.
