Franchising details
Business Model and Support
Mr and Mrs Clarke operates as a home-based estate agency franchise that equips franchisees with all the tools and systems required to launch and run a successful property sales and management business. Franchisees benefit from a comprehensive ‘business in a box’ approach with established processes, an in-house design studio, and industry-leading marketing to generate leads and build brand awareness.
The franchise provides award-winning backing, including access to the latest prop-tech innovations and a vibrant company culture that focuses on the growth of franchisees both as business owners and individuals.
Training and Ongoing Assistance
As part of The Belvoir Group PLC, which has over two decades of franchise experience, Mr and Mrs Clarke offers extensive training programs and continuous support. Franchisees receive dedicated assistance from a support team available seven days a week, ensuring guidance on business operations and growth strategies. An in-house marketing team also helps franchisees with targeted campaigns to increase market presence.
Operational Flexibility and Market Position
Franchisees can operate their agency from home or choose a high street office location, allowing flexibility to scale their business by building teams to cover residential sales, lettings, and property management. Recognized as the choice estate agency for discerning homeowners, the brand has earned accolades such as being led by Paul Clarke, named Resi-Trailblazer of 2020, and referred to as “The Instagram Agency” and likened to “If Boden did property sales” by major publications.
Franchise costs and details
Training and support
Comprehensive training and ongoing support are provided. Franchisees benefit from extensive initial training, access to an experienced dedicated support team available seven days a week, and in-house marketing assistance to help generate leads and grow their business effectively.




