Franchising details
Business Model and Market Position
Elevation Equipment is a specialist franchise focusing on working-at-height products and solutions. With a primary customer base composed of approximately 80% commercial clients, including site managers, contractors, roofers, and health and safety managers, the franchise operates in the commercial and industrial sector. Elevation Equipment offers an extensive range of ladders, staircases, scaffolding, fall arrest systems, anchors, lifelines, tool lifting, and elevating systems, positioning itself as the largest supplier in Europe in this niche market.
The company’s expertise in product design and in-house manufacturing enables it to maintain strict compliance with legislation and industry standards, ensuring quality and safety across its product lines.
Franchise Store Requirements and Operational Setup
Each Elevation Equipment franchise store is required to be a minimum of approximately 250 square meters, designed to include three distinct areas: a product storage zone, a dedicated office with a customer service counter, and a staircase showroom displaying at least 10 models from the product range. This layout supports an efficient and professional retail environment tailored for commercial customer needs.
The franchise offers a one-stop solution for customers by combining expert advice with the largest product range in Europe, enhancing customer experience and competitive advantage.
Support, Training, and Growth Opportunities
Elevation Equipment provides franchisees with an intensive four-week initial training program covering product knowledge, staircase range expertise, field and in-store practical training, and administrative operations. The training includes travel and accommodation costs to ensure franchisees are fully prepared. Launch support features a promotional campaign with direct mail and social media, plus on-site assistance during the first trading week.
The UK master franchise opportunity is available, offering the chance to pilot the market and recruit franchisees, aiming to establish a significant franchise network within the UK. Franchisees benefit from ongoing marketing, product mix guidance, and head office support throughout their operation.
Franchise costs and details
Training and support
Initial training lasts four weeks and includes product instruction, staircase range overview, practical field and in-store training, and administrative education. Travel and accommodation costs are covered as part of the £2,000 training investment. Franchisees receive launch support featuring promotional campaigns and on-site assistance during the initial trading phase. Ongoing marketing, product range guidance, and head office support continue after launch.
