Franchising details
Innovative Heating Solution and Market Position
DiscreteHeat is the creator of ThermaSkirt, a patented skirting board heating system that replaces bulky radiators with a sleek, modern alternative. Manufactured from a conductive alloy, ThermaSkirt radiates heat up to five times more effectively than steel radiators while blending seamlessly into home interiors. The product addresses the growing demand for energy-efficient and space-saving heating solutions in the UK’s £55 billion home improvement market, positioning DiscreteHeat as a compelling option for consumers seeking modern, effective heating.
Franchise Model and Support
The DiscreteHeat franchise model offers exclusive territories across the United Kingdom where franchisees install heating systems using ThermaSkirt. Franchisees benefit from live leads generated by the head office alongside training in sales, installation, and business management. With a new van, tools, branded materials, and access to CRM and quoting software, franchisees receive comprehensive support designed to facilitate early success and sustainable growth.
Market Opportunity and Competitive Advantages
With over 60,000 installations to date and relationships with significant commercial clients, DiscreteHeat is uniquely positioned in a market driven by increasing government housing initiatives and consumer demand for greener, more efficient homes. ThermaSkirt’s suitability for varied properties, ease of installation, and energy-saving capabilities offer franchisees a broad and growing customer base, ensuring continued demand and potential profitability.
Franchise costs and details
Training and support
Extensive initial training includes sales, survey, quoting, and installation techniques delivered both at a dedicated training center in Manchester and on-site. Continuous support comprises business setup advice, marketing assistance, software training for customer management and invoicing, as well as technical and customer service guidance throughout the franchise term.
