Franchising details
Educational Enrichment through LEGO
Bricks 4 Kidz is an internationally recognized children’s enrichment franchise that operates across more than 40 countries. Its core programs use LEGO® bricks and Technic project kits designed by engineers and architects to teach science, technology, engineering, and mathematics (STEM) principles. These hands-on activities engage children aged 3 to 16, stimulating their creativity, spatial awareness, and problem-solving skills in a fun, educational environment.
The activities not only develop fine motor skills and patience but also encourage teamwork and communication as children collaborate or work independently to build intricate models, enhancing their cognitive and social development.
Franchise Model and Operations
The Bricks 4 Kidz franchise offers a mobile business model where franchisees conduct classes, workshops, and camps in various venues such as schools, community centers, libraries, and corporate locations within a protected territory. Franchisees receive proprietary LEGO kits sufficient for hosting sessions for up to 20 children, traveling lightly with all materials easily transported in a family car.
As the business grows, there is an option to establish a permanent creativity centre to complement the mobile operations, providing a dedicated space for educational play and learning. This flexible model allows franchisees to build sustainable year-round revenue streams, including corporate and senior markets.
Support and Growth Opportunities
Franchisees benefit from comprehensive support including a five-day initial training program, detailed operational manuals, and ongoing marketing, sales, and operational assistance. The company provides a strategic marketing calendar, customized marketing materials, curriculum updates, business mentoring, and venue selection guidance.
With protected territories ensuring exclusivity, franchisees can focus on community engagement and business growth while leveraging the global recognition and popularity of the LEGO brand as a proven educational tool. Bricks 4 Kidz’s focus on STEM and play-based learning positions it well for sustained demand, even during challenging economic climates.
Franchise costs and details
Training and support
Bricks 4 Kidz provides comprehensive initial training lasting five days, with ongoing support in marketing, sales, operations, hiring, curriculum development, business mentoring, and venue selection assistance to ensure franchisee success.
