Do you enjoy cleaning your home? Are you meticulous when it comes to the cleanliness of your kitchen and bathroom? Do you fancy being your own boss?
Seriously, if you take pride and pleasure in keeping your home immaculate, then you could join the growing number of domestic cleaners that are catering to the increasing demand across the UK. Not only is it one of the easiest home-based businesses to get up and running but it only requires minimal start-up funds too.
How to start a domestic cleaning business
The demand for domestic cleaners has never been higher. It’s estimated that as many as one in four households in the UK employ a cleaner, so there’s no better time to consider starting your own business.
Here are some steps to follow if you’re ready to be your own boss.
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Step 1: Decide what type of business you want
You must choose how much time and money you want to invest in your business. If you just want a small side business working part-time around other commitments, then you may only need a couple of clients to give you the income you’re hoping to generate. Set up costs will be very minimal as you may choose to use your client’s cleaning equipment and products to keep costs low.
However, if you're looking for a new career as a cleaning business owner, then you need to consider recruiting domestic cleaners while you take on a more managerial role of building and growing the business.
Starting a business from scratch can be as daunting as it is exciting. If you’ve never run your own business before you may want to consider investing in a franchise. There are plenty of domestic cleaning franchise brands with tried and tested business models and a track record of success. You get the freedom of being your own boss with the added support of a larger business behind you.
Step 2: Research your competition
This is an essential step as you don't want to charge your clients too much, but you also need to ensure that you're making a profit. Search online for cleaning businesses in your area and find out how much they charge and the services they offer.
To stand out from the crowd, you need to have a unique selling point. Can you offer a service that other domestic cleaners can’t? Are you willing to work hours that are more suitable for clients? Whichever way you decide to differentiate your business, make sure that it’s not just on price as you could end up working for the smallest of financial rewards.
Step 3: Promote your business
You can start locally by advertising your new business in shop windows and by handing out flyers. However, if you want to build up a reasonable size client base, it's worth investing time in creating an informative and professional looking website.
In the beginning, promoting your business will need a significant budget and effort on your part. Once you're up and running, you can rely more on your satisfied clients spreading the word about your business to family, friends and colleagues.
If you decide to invest in a franchise though you'll benefit from instant brand recognition thanks to national marketing campaigns which are produced by the franchisor. You'll still need to pay for local marketing, but you'll get help and support with promotional ideas and templates.
Domestic house cleaners
If you’re convinced that buying a franchise is the right route to business ownership for you, then Daily Poppins offers a tremendous low-investment opportunity. For just £7,000 you can become part of this reputable brand which is one of the leading domestic cleaning franchises in the country.
To help you reach your full potential, you’ll receive comprehensive training which consists of on-the-job exercises with an existing franchisee alongside group meetings and ongoing coaching and mentoring sessions from a Franchise Support Manager. You’ll also receive third-party assistance in areas such as employment law, finance and more.
Daily Poppins is different from other domestic cleaners for a variety of reasons. Firstly, clients can request to have their homes cleaned 365 days a year. There's no limit to how big or small the job is; high standards of cleaning are achieved regardless.
Secondly, Daily Poppins have developed a unique app that puts your clients in control. Through the app, clients can manage their bookings by moving, cancelling, or adding a service any time of day or night. They’ll also be able to send real-time messages to the cleaning team if they have any last minute requests.
Once the service is complete, the client will receive a notification to inform them that the work has been carried out. Valuable feedback can be sent via the app which enables you to monitor the performance of your cleaners and improve the service where necessary.
Best domestic cleaners London
If you’re London based, the competition for domestic cleaners is fierce. In 2017, there were 1.1 million businesses and just over 3.5 million dwellings in the capital alone, so there's definitely demand, but more and more cleaning businesses are being set up to meet this need too.
By investing in a franchise such as Nationwide Cleaners, you’ll give yourself a head start over your competition. A reputable and recognisable brand, Nationwide Cleaners is a business with low overheads as there’s no requirement for premises, equipment or vehicles. All you need to get started is a computer, a phone, and a printer.
To help you promote your new business, 10,000 marketing leaflets are included in the £7,999 franchise fee. As well as advertising your business, your role as a franchisee will consist of interviewing cleaners, speaking with new clients over the phone, resolving any issues as they arise, and processing payments.
This is a genuinely flexible franchise opportunity which you can run from the comfort of your own home on a full or part-time basis. And what's more, if you're not completely happy with the franchise, Nationwide Cleaners offers a money back guarantee. What have you got to lose?
The Editorial Team, Point Franchise ©