Ann Summers franchise

Min investment
£120,000

Outlets
138

Ann Summers franchise

A taste of summer

Ann Summers is a globally recognised and iconic brand that is known for being daring, provocative, and sticking to the company's promise

Minimum investment
£120,000

Funding support
N/A

Total investment
£200,000

Franchise fees
N/A

Business type
Franchise

Expected revenue after 2 years
N/A

  • Operating fee:
    N/A
  • Advertising fee:
    N/A
  • Royalty fee:
    N/A
  • Average floor space:
    N/A

Minimum investment
£120,000

Outlets
138

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About Ann Summers
Franchise

Ann Summers is a globally recognised and iconic brand that is known for being daring, provocative, and sticking to the company's promise.

We have also produced a number of original sex toys that have become iconic —you know rampant rabbit? You're welcome.

We are an adult-themed store that commits to what we stand for: sexual liberation, experimentation, and satisfaction. We take our products seriously and do our best to ensure that all our products are the best. Moreover, we take the extra mile to ensure that all products are safe to use —safety first.

Our customers continue to patronise us for our liberal minds, quality products, and our ability to take things maturely.

Ann Summers is one of UK's largest retail companies specialising in sex toys, sex paraphernalia, and lingerie.

We are an adult-themed store that knows everything there is to know about sex. From naughty paraphernalia used for various kinky role playing, to orgasmic lubes, and mind-blowing lingerie —we have it all! Get to operate in a stable market that is literally recession free —as long as people have sex, there's a need for our products. Our 138 stores and over 2 million rampant rabbits sold can attest to it when we say we are globally trusted brand. Moreover, we continue to dominate the sexual industry by staying ahead of the game; we constantly do research in the latest findings of the industry. These are just some of the reasons why Ann Summers is the best partner —in business.

Ann Summers franchise

Training and support provided

We'll train you Prior to launching your own store, franchisees will participate in our initial 1-month training programme designed to immerse them in our 40-year old business model that dominated the industry. We'll lecture you on sales, marketing, recruitment, use of our software, merchandising and etc. Moreover, you can expect to hear from us even after the launch of your store, we'll keep you updated with our promos, new products, and latest findings in the industry. Overall, Ann Summers is a brand that is committed to upholding the quality it boasts, as such we will see that you absorb everything we have.

The ideal Ann Summers franchisee

If you are willing to commit to our brand's promise, uphold our quality, and have the desire to run your own high-street brand —then let's talk. We are looking for people who have experience in retail, who have good managerial skills, have sufficient working capital to maintain a high-street brand, and the ambition to further this world's sex life. The minimum investment required is around £200,000 —full start-up cost to be disclosed upon approval. Overall, we want energetic individuals to come join us in the revolution of making the world a naughtier, and healthier place.

Ann Summers' history

The first Ann Summers store opened in 1970 under ownership of Dandy Waterfield, and in 1971 it was acquired Ralph and David Gold; from there it turned from a simple sex shop to a high-street brand and lingerie boutique. The store was named after Annice Goodwin, Dandy Waterfield's mistress.