It’s official: British people love pizza. Over half of us consume pizza at least once a week, making it one of the top three best-selling takeaway choices in the country. And who can blame us? After a long week at work, there are few things better than firing up the laptop and ordering a delicious slice or 10 for that well-earned Friday treat.
In recent years, the pizza industry has enjoyed a huge boost, much to the delight of franchise owners. Thanks to the rise in smartphone apps, it’s now easier than ever to order. Statistics show that e-commerce sales have grown to account for 78% of all UK pizza deliveries, with 48% of these being made via smartphone apps.
According to worldwide franchise Domino’s, pre-tax profits in the UK rose from £62m to £73m from 2014 to 2016, mostly thanks to digital sales.
With huge global brands, including Domino’s, Papa John’s and Pizza Hut, all increasing their sales drive for more franchise owners, it’s never been easier or more financially beneficial to take the next step.
Running your own pizza franchise is easier than you'd think, and has numerous exciting benefits. For one, you have the independence of running your own business, but the financial security of belonging to a global franchise. There’s no need for years of experience either, with plenty of hands-on training available, including guidance on how to develop a marketing strategy.
Instead of the challenge of building a customer base from scratch, launching a franchise in this field offers the security and recognition of an existing, trustworthy company – a huge bonus! Franchises are hugely in demand at the moment too, and small markets mean big business. Opening in smaller towns and areas is sure to bring success due to less competition and reduced rent prices, too.
If you’re ready to take the next step, get in touch!