Heavenly Desserts is looking forward to welcoming even more customers through its doors, after opening its first London store.
The food franchise has already established an extensive network of around 25 sites across the UK but, until now, hasn’t managed to break into the capital. This has all changed now, as it looks forward to treating customers in its latest franchise location. It’s secured a 1,500-square-foot space in the brand-new, three-storey £2.4 billion International Quarter London (IQL) development.
Heavenly Desserts’ Director, Mohammed Imran, expressed his excitement at the franchise’s expansion:
“Since the launch of our first café in 2008, we have grown to over 20 locations across the UK, and the Stratford store marks the first stage of our expansion across London. IQL embraces the best of East London’s culture, entertainment, and heritage – we can’t wait to become an established dessert hotspot in Stratford.”
IQL is enthusiastic to welcome the dessert business to its venue. Guy Thomas, Head of Retail at Lendlease, one of the companies behind the development, said:
“At IQL, we are committed to embracing a mix of local, London-based and national brands, and the trend for specialist dessert operators means they have an important role to play as part of any mixed-use line-up. Heavenly Desserts is an increasingly popular and successful luxury dessert brand across the UK, and it is testament to our vision at IQL that they have opted to open their first London site here.”
Londoners with a sweet tooth can pop into the Heavenly Desserts café right now to sample its mouth-watering range of waffles, crêpes and cookie dough dishes. The franchise also serves cheesecakes, sundaes and other desserts, alongside a refreshing selection of cocktails, mocktails, smoothies, shakes, iced tea and hot drinks.
To find out more about the dessert franchise, take a look at its profile page.
Alice Tuffery, Point Franchise ©
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