Must-Attend Events and Conferences: Sports and Fitness Industry 2020

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fitness events conference

Industry events and conferences can be a fantastic way to gain valuable insight and network with likeminded professionals. The sports and fitness sector has a whole host of different events, so we’ve created a quick run-down of some of the best ones.

Take a look below to find out about some of the best events and conferences in the sports and fitness industry.

General fitness events and conferences

International Fitness Showcase

As the name suggests, this event is a gathering of talented fitness fanatics from across the globe. It has a jam-packed schedule of lectures, workshops and exercise classes, from dance and aerobics to combat sessions.

When: 27th-29th March 2020
Where: The Winter Gardens, Blackpool
Who: People already involved in sports and fitness
Price: £129 for IFS 3-Day Fitness Event; £134 for IFS 3-Day Fitness Event with Friday Social

Elevate Therapy & Elite

This is a new event; the organisers have combined the two separate Elevate and Elite events to create one wide-ranging exhibition. More than 8,000 people are expected to attend and learn more about the industry’s latest products, trends and innovations.

When: 17th-18th June 2020
Where: Excel, London
Who: Industry professionals, including public and private sector therapists, rehabilitators, sports scientists, coaches, podiatrists, physiotherapists, osteopaths, chiropractors, athletes and strength and conditioning experts
Price: Free

The ‘must go to’ place if you are interested in physical activity, exercise and sport and innovation in that field. – Prof. Greg Whyte OBE, Director of Performance, Centre for Health and Human Performance


This three-day event attracts hundreds of thousands of people; more than any other health, fitness and bodybuilding show in the UK. It’s also the UK’s most famous fitness show, drawing industry experts to lead theoretical and practical workshops. The event hosts fitness challenges like Brazilian jiu-jitsu championships, bodybuilding competitions and even a Spartan race! And you’ll be able to access discounts on clothing, supplements, gym memberships and fitness courses.

When: 15th-17th May 2020
Where: NEC, Birmingham
Who: Those interested in bodybuilding, nutrition, sports rehabilitation, programming and strength and conditioning
Price: £29 for adult day ticket, £64.95 for 2-Day ticket, £89.95 for 3-Day ticket

Running and outdoor sports events and conferences

National Running Show

If you want to learn more about your own personal fitness, this is the event for you. The National Running Show involves over 150 exhibitors and 10,000 runners, but its unique selling point is its 10 interactive features. Experts can assess your gait and test your musculoskeletal strength and flexibility. You can also watch a live biomechanical running analysis and talk to the Hydrastion team.

When: 13th-14th June 2020
Where: Business Design Centre, London
Who: Professional or amateur runners who are interested in taking part in interactive events
Price: £10

Triathlon Show

For all things ‘triathlon’, head to this industry show, which hosts 300 brands and draws in 20,000 visitors every year. You’ll be able to meet with famous triathletes like the Brownlee brothers, as well as a broad range of other fitness experts, from nutritionists to injury specialists to psychologists. You’ll even get the chance to take a look at the latest wetsuits and try out new bikes on the 300m indoor test track.

When: 27th-29th March 2020
Where: Excel, London
Who: Triathlon enthusiasts!
£18 for adults

Wellbeing events and conferences

OM Yoga Show

Yoga is becoming increasingly popular in the UK, and if you’d like to join the ‘wellness’ sector, this event is for you. Established over a decade ago, it’s now Europe’s biggest yoga event, attracting more than 30,000 visitors every year. You’ll have the opportunity to learn more about leading yoga brands and take part in workshops, seminars and yoga classes. The event even offers discounts on clothing, supplements and yoga accessories.

When: 16th-18th October 2020
Where: Alexandra Palace, London
Who: Anyone interested in yoga
Price: £12 for one-day adult, £19 for two-day adult, £26 for three-day adult


This one-day event hosts live discussions and workshops from 12-7pm, and networking drinks from 7-9pm, so there’s plenty of time to socialise with industry experts at the end of the day. Focussing on the wellness sector, WELLTODO invites business owners, investors, stakeholders and consumers to meet and share insight. There will be 10 panel discussions, two keynote sessions, five roundtables, and over 30 different speakers.

When: 11th June 2020
Where: EC4A, London
Who: Entrepreneurs, investors and those interested in wellness
Price: £100 for Early Bird, £297 for VIP, £26 for Networking Only

Women’s events

Women’s Health Live 2020

This three-day event is organised with women in mind, and its organisers encourage all women with an interest in fitness to come along. If you do, you’ll be able to meet some of the world’s leading health specialists, sit in on fascinating panel talks and get involved in state-of-the-art, immersive workout sessions. There’s also the chance to meet famous faces from the fitness sector, including sports personalities.

When: 3rd-5th April 2020
Where: Business Design Centre, London
Who: Female fitness enthusiasts
Price: £56.92 for general admission, £20 per day, £5 per class

Join the fitness industry today

As you can see, there are plenty of opportunities to gain more information at events running throughout the year. If you’re interested in joining a franchise in the fitness, sport, gym or wellbeing sector, there are plenty of options for you. You can also out our 'Top 10 Sports, Fitness, and Gym Franchises in the UK' article here. Or just browse our entire catalogue of sports, fitness and gym franchises here.

>> Read more articles on the Sports sector

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