The world of video gaming is going through a major boom period. The industry has never been more powerful, and with new consoles, games and technologies being developed on a seemingly daily basis, the market is only set to go one way.
Latest research from Newzoo, a respected talking head in gaming circles, has revealed the true scale of the gaming industry’s prowess. According to the study, there are approximately 2.2 billion gamers across the globe, and by the end of 2017 it is expected that between them they will have generated around $108.9 billion in game revenues. For a mere 12-month period, that sum is verging on the astronomical.
Let’s put those numbers into content. There are currently around 7.4 billion people living on this planet, which means an estimated 30% of the world’s population is considered a ‘gamer’. That’s a captivate audience that’s rivalled perhaps only by soccer, chocolate and sex; and they're industries that are far harder to get into. And that eye-watering figure of $108.9 billion? Well, were the gaming industry a country, it would be, according to United Nations statistics, the 62nd richest in the world. It would have a higher GDP than countries like Kenya, Uruguay, Slovakia, Croatia, and Bulgaria. As we said; eye-watering. Put simply, all of this means that for those who manage to thrive in the gaming industry, there are incredible financial gains to be had.
Running a gaming franchise is easier than you may think. Instead of having to build from scratch, you can take advantage of contacts, leads and a brand identity that has already been developed. Not only that, but you’ll be able to call on expert advice and get a helping hand from people who are truly in the know. Big names in the sector - such as CeX and Experimax - are looking for people like you now.
If you’re ready to take the plunge, and are willing to put in the effort to carve out your own niche in the burgeoning gaming sector, get in touch today. It's time to play.
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